BUSINESS opti Presents opti on Tour Concept By Staff Friday, June 2, 2023 12:21 AM MUNICH—After its successful January 2023 show, as reported in VMAIL, opti show organizers have announced that the opti team will spend the rest of 2023 attending numerous customer and industry events in Europe and the U.S. This opti on Tour concept will allow show organizers to present to the market directly and in person. Show organizers said, “Participation in the various events offers the makers of opti the opportunity to not only directly present the concepts for 2024 but to further shape them in exchange with the industry. "Above all, exhibitors and visitors will benefit from the new presentation opportunities, the even broader network and even more concentrated, international expertise.” In March 2023, the opti team attended Vision Expo East in New York to discuss international collaborations on the topics of myopia and digitalization. Next, the team will head to Mannheim, Germany, for the new The Optics Conference by Eyebizz on June 9 and 10, 2023. There, opti will be presented as the exclusive event partner. On June 17, opti will appear at the Austrian Myopie Congress in Vienna as a partner and participant. The opti team will be present at a number of customer and industry events throughout the rest of 2023.Photo courtesy of GHM Further stops on the opti tour are: The AUGENOPTIKER practice day on June 18, 2023 in Berlin. The digital My Vision Show in New York from July 7 through 9. Italian trade fair DaTE on September 9 and 10 in Florence. The Bold Optical Fair in Utrecht, Netherlands on September 10 and 11 as an exhibitor. The SPECTARIS Future Festival in Berlin on September 11. The OHI UPDATE Congress on September 16, in Vienna as a partner. The OPT-X.23 congress on September 17 and 18, in Baden, Switzerland as a partner. The Hall of Frames in Lucerne, Switzerland, on September 24. Silmo 2023 from September 29 through October 2 in Paris. The Congress Sicht.Kontakte by VDCO, ZVA and IVBS on October 6 through 8 in Berlin as a cooperation partner. The EUHA Congress from October 18 through 20 in Nuremberg, Germany. The SPECTARIS TrendForum on November 6 in Berlin as the main sponsor. The Blick.2023 association conference on November 12 in Dortmund as cooperation partners. Cathleen Kabashi, head of opti at GHM Gesellschaft für Handwerksmessen mbH, the organizer of the trade show, said, “We are very much looking forward to being part of all these important industry events in order to engage in personal exchange with the industry and increase our visibility nationally and internationally. "Through our participation, we would like to strengthen our position as the leading trade fair for the optics industry, expand our network and gain valuable industry insights. We are sure that this will enable us to respond even better to the needs and wishes of our exhibitors and visitors,” she said. Attendees can make appointments with the opti team at all upcoming events online at opti.de/optiontour. opti 2024 is scheduled for January 12 through 14 at Fairground Munich in Munich, Germany.