NEW YORK—Managing a range of daily tasks can be a challenge for any practice but the importance of keeping a business’ name out there on the range of social media platforms now available are no longer a “nice to have” but a “must have” for most small independent businesses. One resource in general is Small Business Trends, which offers a range of advisory articles, references and support for small businesses. One example is the website’s Social Media Calendar, available in a range of formats from Excel to PDF, can be found here and is also illustrated below.