NEW YORK—Summer has arrived, bringing warmer weather, longer days, kids out of school, and, of course, new eyewear. As we head into these hot days of July, August and some of September, there’s no better time than now to start thinking about how to refresh your practice or online presence to welcome in the new season. There are countless ways to bring some summer energy into your work life, from special sales to in-store décor and everything in between—so this week, we’re taking a look at how some indies are celebrating the start of summer. Get inspired—and stay cool out there.

As school lets out for the summer, Envision Family Eyecare in Lexington, S.C., urged patients to schedule children’s eye exams. Image via envision_family_eyecare on Instagram

In Kingsville, Ontario, Canada, EYES – Dr. Abby Jakob Optometrists are celebrating summer with a special sale. Image via abbyjakobeyes on Instagram

Great Spectacles in Stockton, Calif., showed off their gorgeous patio—the perfect summer spot for seeing your new eyewear in natural lighting. Image via greatspectacles on Instagram

South Jersey Eye Associates in Bridgeton and Millville, N.J., is celebrating summer with a special partnership with a local ice cream shop. Image via southjerseyeyeassociates on Instagram

With warm and sunny weather fully settling in, the team at Deja View Eyecare in Alberta, Canada, shared some important UV eye safety tips. Image via deja_view_eyecare on Instagram

Summer is the season of travel for many. Moscot reminded patients and customers that eyewear travel cases help make your trips easier and more organized. Image via moscotnyc on Instagram