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AN E-NEWS BRIEFING ABOUT WEB TECHNOLOGY & INTERNET TRENDS June 26, 2013
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Upwardly Mobile: 91 Percent of Americans Now Own a Smartphone

By CLICK Staff

For the first time since the Pew Research Center's Internet & American Life Project began systematically tracking smartphone adoption, a majority of Americans now own a smartphone of some kind. Pew's definition of a smartphone owner includes anyone who says "yes" to one—or both—of the following questions:

  • 55 percent of cell phone owners say that their phone is a smartphone.
  • 58 percent of cell phone owners say that their phone operates on a smartphone platform common to the U.S. market.

Taken together, 61 percent of cell owners said yes to at least one of these questions and are classified as smartphone owners. Because 91 percent of the adult population now owns some kind of cell phone, that means that 56 percent of all American adults are now smartphone adopters. One third (35 percent) have some other kind of cell phone that is not a smartphone, and the remaining 9 percent of Americans do not own a cell phone at all.




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