EYECARE: Coronavirus BRIEFING: Crisis Response Tactics The Biggest Benefit of Returning to the Office Is Internal Competition By Staff Wednesday, March 24, 2021 12:01 AM Right now, in corporations around the globe, working-group committees are focusing in hard on one of [the] positive unintended consequences [of working in an office]. The problem these squads have been tasked with solving is how and in what order to get people back to the office. That has forced them to confront a tricky question: once the pandemic is over, what makes working at the office superior to working from home?Helen Edwards, a branding consultant and award-winning columnist at Marketing Week, writing recently in the essay, “The Biggest Benefit of Returning to the Office Is Internal Competition.”