NEW YORK—The national average for gross revenue at ECP locations increased slightly last week, Sept. 20-26, at a rate of 1 index point. That leaves gross revenue 2 index points above where it was at this point in time (Week 39) during 2019 and 9 index points below where it was during Week 39 of 2020, according to Jobson’s most recent Practice Performance Tracker. There was little change in optical sales categories last week, with two categories increasing, two categories decreasing, and one category remaining flat.
Contact lenses changed the most, declining at a rate of -3 index points. The other decrease was in the category of lens pairs, which fell at a rate of -1 index point. Gross revenue and frame units were up 1 index point, while exams/refractions remained flat.

With its increase of 1 index point, gross revenue remains the only category at a level above that of an average week in 2019—the index baseline assigned a value of 100 for this Optical Business Tracker. All other categories remained below an average week in 2019, with contact lenses furthest from the baseline, leveling off at 84 index points.
Jobson Optical Research selected 1,500 optical locations that have been operating and reporting their sales to its partners, GPN and ABB Analytics, since 2019. The index has been rebased to an average week in 2019. Going forward, this new index base will be used as an arbitrary benchmark and assigned a value of 100.

Click here to view the complete Jobson COVID-19 Performance Tracker