“The contact lens market for presbyopes is a huge opportunity,” said Melissa D. Bailey, OD, PhD, associate professor at The Ohio State University College of Optometry. But nearly every option commercially available involves some kind of compromise. So Dr. Bailey had a graduate student survey more mature adults who were wearing eyeglasses at a science museum. Of the participants, approximately 70 percent said they would prefer to wear contact lenses. This finding convinced her there really is a hole in the market. “I see [the same] from our advanced clinical experience, too,” she says. “We knew this was a need.” Read More