“Personalization in the retail shopping experience is projected to be a big trend in 2023 for two reasons: Consumers want it, retailers make higher profits.”

A major factor when it comes to a personalized retail experience is data, according to Alessandro Casartelli, executive director at GP Bullhound, and author of the company's Q3 2022 insights report which includes insight on retail digital commerce. Read the article, “How Data Plays Into Crafting the Personalized Retail Experience.”