“Cultural differences are apparent when it comes to consumer attitudes regarding AI, with U.S. shoppers less likely to know, or engage, with the technology when compared to German and British consumers.”

This according to a Digital River survey, “Consumer Attitudes Towards AI, Emerging Tech and Omnichannel Shopping,” that polled 3,000 consumers across the U.S., U.K. and Germany and found that consumers in Germany (33 percent) were most likely to be familiar with AI prior to taking the survey, outpacing the U.S. (24 percent) and U.K. (23 percent). Germans were also more likely to allow AI to automate routine orders for them than those in the U.K. and U.S.