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Wink Technologies Completes Frames Data IDA Integration

Product: Wink Technologies, Frames Data IDA Integration
Top Line: Wink Technologies, provider of Practice Management Software for Eyecare professionals, has completed an integration with Frames Data's IDA (Immediate Data Access) subscription service. Users of Wink can now subscribe to Frames Data IDA and access frame information, updated daily, over the internet to efficiently manage inventory and track eyewear sales via the Wink interface.
Close Up: "We are very excited to be able to make our IDA service available to Wink users," said Tom Doyle, director of marketing and key accounts at Frames Data. "The beauty of Frames Data IDA is that subscribers can update their inventory with new frames daily, but without the time consuming data entry. New frames are introduced all the time, and we can now deliver that information much faster. It makes the inventory process all around easier, and we're glad that Wink is now able to offer this to their users."
Ted Harrar, Wink's vice president of marketing, noted, "Having Frames Data inside Wink will allow our users to jumpstart their adoption of the inventory functionality we've created for them," he said. "Receiving new inventory was a daunting task before. Now they need only scan a UPC code and it's done. This is significant improvement." Furthermore, with a single scan of a barcode, we can show pictures of frames as well as alternative colors and sizes which are available. It just makes the entire process so quick and easy.
Vital Stats: Wink is the third software provider to complete integration with the Frames Data IDA service, following FlexScanMD and My Vision Express.;