Product: Avenova Lubricant Eye Drops
Top Line: NovaBay Pharmaceuticals is expanding its Avenova brand with the launch of its Lubricant Eye Drops. These lubricating eye drops feature innovative ingredients and a mode of action that’s new to the eyecare market and formulated to bring immediate relief to those who suffer from the symptoms of dry eye.
Close Up: Avenova Lubricating Eye Drops are part of NovaBay’s “science for sore eyes” three-step daily regimen to help relieve symptoms for dry eye sufferers, all from the comfort of their homes. First, using the Lubricating Eye Drops leaves eyes feeling immediately soothed. Second, applying the Avenova Warm Eye Compress unclogs glands so that the body can produce its own tears. And third, using the Avenova Lid & Lash Solution patented spray helps relieve chronic eye conditions like bacterial dry eye, blepharitis, Meibomian gland dysfunction, contact lens intolerance and inflammation.
The Lubricating Eye Drops do not contain hypochlorous acid and do not have an antimicrobial effect. They do however provide immediate symptomatic relief. For the best clinical outcome, it is important that customers use all three products together. Each product has its own mechanism of action and helps dry eye sufferers in their own unique way, according to NovaBay.
Vital Stats: The Lubricating Eye Drops have a suggested retail price of
$19.99 for a twin pack consisting of two 15ml bottles. The drops can be ordered directly online via Amazon.com, Avenova.com and DERMAdoctor.com. They are also available to eyecare specialists for resale to their patients through NovaBay’s physician dispensed channel. https://novabay.com/