Quick Take: Longchamp, from Marchon, is introducing two new styles for Spring/Summer 2022 inspired by the brand’s Roseau bag line.
Specifics: Sun style LO712S is a teacup shape frame with a slightly beveled geometric brow line. It features bamboo detail echoing the clasp of the Roseau bags and is available in black/horn, black, Havana and black/Havana honey, all with gradient lenses. Optical style LO2698 is a teacup shaped acetate frame with metal bamboo detailing on the temples that recalls the clasp of the Roseau bag. It is available in Havana, black, Tokyo Havana and petrol horn.
Selling Point: The new Longchamp styles are fresh, summery and classic.