LaunchPad: Frame Collection WestGroupe Intros New KLiiK denmark Styles By Staff Tuesday, July 20, 2021 12:08 AM Quick Take: WestGroupe is adding new styles to its KLiiK denmark collection.Specifics: Notable new styles include K-696 and K-697. K-696 is a round combination frame with acetate wrapped around the front of the rim and minimal detailing. It is available in blue silver, grey silver, tortoise gold and burgundy rose gold.K-697 is a square silhouette with an architectural design, and is available in extra-small sizing for customers with petite faces. It features beveling along the top rim and a shiny finish, as well as tapered temples. It is available in black teal, navy gold, grey rose gold and eggplant rose gold.Selling Point: The new KLiiK denmark styles embody the brand’s minimalist, Scandinavian roots, and cater to patients with a narrow PD.www.westgroupe.com