LaunchPad: Frame Collection WestGroupe Intros Superflex Kids 2020 Collection By Staff Monday, May 4, 2020 8:00 AM Quick Take: WestGroupe is introducing the 2020 collection from Superflex Kids, for kids ages 6-12.Specifics: The collection includes six styles for girls (two stainless steel and four acetate) and three for boys (one stainless steel, one acetate and one combination). From the girls collection, select styles include SFK-227 and SFK-234. SFK-227 is a modified round shape in colorful glitter acetate. It is the brand’s first universal fit for girls, features metal inlay details on the end pieces and temples, and is available in turquoise glitter, purple glitter and red glitter. SFK-234 is a retro-inspired classic round frame in thin metal. It features different finishes on the rims versus the bridge and temples, and is available in purple lilac, aqua silver and rose gold. From the boys collection, select styles include SFK-229 and SFK-231. SFK-229 is an acetate rectangular frame with a keyhole bridge. It features a neutral colored front and temples in a high contrast color, and is available in black red, blue orange and khaki lime. Finally, SFK-231 is a stainless steel frame in a modified square shape, featuring a pop of color on the insides and edges and an abstract pattern etched onto the temples. It is available in black red, blue orange and grey yellow.Selling Point: The Superflex Kids 2020 collection features a variety of shapes, colors and details to appeal to all kids.www.westgroupe.com