Product: www.idoc.net
Top Line: IDOC  has launched their new corporate website, www.idoc.net. The site features a reimagined layout, updated navigation and evolved messaging focused on the latest IDOC innovations. It is designed to be a destination for independent ODs who are seeking new affiliations, and who want to learn more about the IDOC community.
Close Up: The re-designed site will also offer IDOC members a more streamlined and productive experience, providing the kind of pragmatic advice that has been crucial to ODs throughout the uncertain business climate caused by COVID-19.
For all visitors, the site will provide an important first look at the latest products and services, an expanded group of offerings that includes advanced data and analytics technology, customized human resources and marketing tools, expert practice transition assessments and targeted vendor discount programs.
“We’re excited to share our new online platform with everyone in the eyecare industry,” said Dave Brown, IDOC CEO. “The goal of our redesigned website is to provide additional value for our members and attract independent owners in private practice optometry to join IDOC by showcasing our reason for being: to empower ODs to live the practice of their dreams.”
Vital Stats: A new addition to the site is the IDOC Resource Center, a centralized hub for industry-focused content that includes videos, podcasts, blog posts, case studies and other materials—all designed to help independent owners run profitable and successful businesses. The Resource Center will feature contributions from IDOC consultants on a weekly basis, ensuring that content remains timely and relevant.
www.idoc.net