PEOPLE Walmart Launches Exclusive Elton John Collection Sunglasses to Commemorate Singer’s U.S Touring Career By Staff Friday, November 18, 2022 12:21 AM Elton John performed at L.A.'s Dodger Stadium in 1975. LOS ANGELES and BENTONVILLE, Ark.—As Elton John's "The Farewell Yellow Brick Road Tour" comes to an end in Los Angeles this week, Walmart is taking part in celebrating the milestone with the launch of a limited-edition commemorative sunglass frame within the Elton John Eyewear collection, exclusively available at Walmart.com for Sir Elton’s final U.S. concert. The L.A. '22 limited-edition sunglasses are an updated version of the iconic frames the legendary singer wore at his two career-defining, sold-out concerts in 1975 to celebrate the end of his U.S. touring career in the same venue. Launched in 2021 in collaboration with Walmart and Sam’s Club, as VMAIL reported in November 2021, the Elton John Eyewear collection brings his signature glasses to the masses and is designed to have something for everyone, so people can always Look Yourself. The "Rocket Man" singer has over 60 frames inspired by his own style available in stores at Walmart Vision Centers, Sam’s Club and online at Walmart.com that help customers feel their best. As of today, a Walmart spokesperson told VMAIL, that includes 2,800 Walmart Vision Centers and another 600 Sam's Club vision departments. The limited edition L.A. '22 frame is a round metal with rose-colored lenses. As part of the limited-edition launch, 600 numbered sunglasses will be available online for $99—each coming with a commemorative case, keepsake cleaning cloth and limited-edition packaging featuring the image of Sir Elton performing in the original frames. Similar to the legendary concert, once these frames sell out, they will not restock. “Eyewear is an integral part of my personal style. My archive of optical and sun frames inspire so many of the designs in the Elton John Eyewear collection, including the L.A. ’22. Celebrating this pinnacle moment in my career, and being able to share it with Walmart customers through such a versatile and universally flattering frame, is so special to me,” said Sir Elton John. When he was on tour earlier this year in Atlanta, Elton John toured a Walmart Vision Center with David Furnish to meet the associates and see the collection. As David Reitnauer, vice president health and wellness of optical and hearing, pointed out in a Walmart blog post yesterday, "I am proud that this launch supports the Walmart Inc. pledge to donate a minimum of $1 million annually from the Elton John Eyewear collection to support the Elton John AIDS Foundation. This partnership is a natural extension of Walmart’s mission to help their customers live better, healthier lives by providing quality, affordable and accessible health care in the communities they serve—including access to HIV health resources." Ericka Thumbutu, senior buyer of optical at Walmart Health & Wellness, who helped design the limited edition glasses, told VMAIL, "It was exciting for us to talk to Sir Elton, David Furnish and the team at Rocket about this occasion because this venue in L.A. was such an iconic performance for Elton John in 1975. It was an idea to create something that could be a high quality but accessibly priced special collector's item, but one that's so well made and crafted that people can wear it and just enjoy it, too, with a specially-created case, a special image of Elton John performing on the lens cloth. The pillar of this collection is that we have a frame for every fan."