NEW YORK—ODCapture, a new service from EyeCarePro is a digital marketing program for practices who want to take their brand and online presence to the next level, the company said. Stated Shelly Muhlbauer, EyeCarePro's product manager, "It's a big step above our entry-level marketing in terms of custom branding and elevated design. It packs a serious SEO punch, with a beefed up and broad content strategy, combined with an expert level of social media campaigns and presence-building. ODCapture is equipped to deliver equally advanced marketing returns while remaining a cost-savvy option."

An example of a practice which has used the service is New Jersey-based James Tracey. Dr. James Sinoway of the practice said, "ODCapture is great. They made me a great website with great SEO. By far the best in the industry. It's brought more traffic to my website which has resulted in more patients. Patients also tell me that one of the reasons they came to see me was because they loved my website. Shelly, my account manager has been amazing. She has great depth of knowledge on SEO and web marketing and her recommendations have really made a big difference in my gross revenues."


Included among the services within ODCapture are a personalized and mobile-first website, strategic landing pages, promoting the brands and products include with new dynamics, extensive branding, professional videography and photography services, an advanced social media strategy, and guidance and staff training for improving capture rates and revenues, accompanied by customized monthly marketing consultation and planning.