PORT CHESTER, N.Y.—National Eyewear Day was submitted by Zyloware Eyewear. and approved by the Registrar at National Day Calendar and now the 96-years-in-business eyewear company is reminding ECPs to celebrate the importance of proper eyecare in their own communities on June 6.

2019 will be the fourth year for National Eyewear Day and Zyloware is encouraging optical retailers and eyecare professionals to take part with a tool kit it has developed. Zyloware promotes new tips, tools and philanthropic initiatives to bring awareness to the forefront. Zyloware suggests that partnerships with local community charities and service organizations can help promote awareness along with offering special promos or discounts for the day.

The tool kit offers promotional materials, swag, pre-made social media clips, posters, easels, media press releases and camera-ready art for newspaper advertising. The tool kits can be requested by sending an email to marketing@zyloware.com.