September 15, 2018|www.visionmonday.com


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Eye of the Storm

NEW YORK—After years of relatively quiet hurricane seasons, the catastrophic storms of 2017 unleashed an unexpected amount of devastation across the Caribbean and the U.S. Now, a year later, we’re back at the peak of hurricane season and there is nothing better than being prepared for the many situations that might arise in the wake of such a natural disaster. Even though the impact of this week’s Hurricane Florence is not yet known, it’s possible that there are people or businesses within the optical industry that are being affected right now by this powerful storm. We here at VMail Weekend are confident that our readers are concerned and stand ready to help those impacted by Hurricane Florence. Here are some quick tips and links to keep in mind for Hurricane Season 2018.
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Takeda weighs Shire’s Xiidra sale, AIE forms partnership, SightMD teams with investment fund, Millennial ECPs at West and live Modern Lab event at Expo all topped this week’s VMAIL news feed. Click on the headlines below to catch up on anything you might have missed.


Takeda Is Said to Weigh Sale of Shire’s Xiidra to Cut Debt


Associates in Eyecare Announces Partnership With Dr. Finley’s Family Eyecare


Ophthalmology Group SightMD, and Chicago Pacific Founders Set Partnership


Programs Aimed at Millennial ECPs Expected to Drive Attendance Growth at Expo


Vision Monday and LabTalk to Host ‘Modern Lab’ Event at Vision Expo



Sign Up Now for the ‘Telehealth & Eyecare’ Symposium at Vision Expo West

NEW YORK—“Telehealth & Eyecare: Challenge & Opportunity” will be explored in a two-hour symposium to be held at Vision Expo West. The event, which features five ODs involved in various aspects of telehealth in their practices and businesses, is slated for Thursday, Sept. 27, 2018, from 5:00 to 7:00 p.m. at the Sands Convention Center in Las Vegas. To register go to www.reviewob.com/future. The event is part of an ongoing series “The Future of Optometry” sponsored by Essilor and produced by Review of Optometric Business (ROB), a Jobson Optical Group publication and resource.
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With the temperature finally cooling down, it means that it’s time for a wardrobe update. Retire the sandals and flip flops for eye catching closed-toe options like today’s #WeShareIt.


Ashley O’Dwyer, OD, aka the Dry Eye Guru, Aims to Change Patients’ Mindsets

Ashley O’Dwyer has been a practicing optometrist for just over a year and she has hit the ground running. In February of this year, she created thedryeyeguru.com in an effort to educate patients about different causes and treatments of dry eye disease. “I started realizing a majority of my female patients had dry eye disease, and it had never been addressed before,” Dwyer told VMail Weekeend.
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