Vision Monday VMail Weekend

April 24, 2021|www.visionmonday.com



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The Story Behind the 50th Anniversary of the Soft Contact Lens

ROCHESTER, N.Y.—More or less taken for granted today, the soft contact lens has a storied history and a fascinating backstory on its road to discovery and mass production. This story is getting attention today—or at least more attention—because it is the 50th anniversary of Bausch + Lomb’s introduction of SofLens in 1971. Bausch + Lomb introduced SofLens as the first mass-produced soft contact in the U.S. market shortly after the Food and Drug Administration had granted its approval of the novel device. This breakthrough and the many follow-on innovations have led to a $15 billion a year contact lens market today.
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In Case you Missed It - VMail's Top Stories of the Week

VM’s Latest Micro Chat video, optical celebrates Earth Day, an executive shift at EyeCare Partners, Bonovi to acquire CAVT and BonLook acquires EyeMeasure all topped this week’s VMAIL news feed. Click on the headlines below to catch up on anything you might have missed.


Medical Optometry's Opportunity Is Escalating, and it Is the Focus of VM's Latest Micro Chat Video


Optical Community Steps Up to Celebrate Earth Day


EyeCare Partners Promotes Clark to Chief Executive as McCrann Moves to Board Position as Part of Planned Transition


Binovi to Acquire Computer Aided Vision Therapy (CAVT)


BonLook Acquires EyeMeasure, an Optical Measurement App


Insta Pick - Noteworthy Posts From the People We Follow

Editor's Pick

Medical Optometry's Opportunity Is Escalating, and it Is the Focus of VM's Latest Micro Chat Video

NEW YORK—Organized optometry has worked long and hard on widening its scope of practice and this widening scope offers much opportunity as the profession continues to work to raise its profile among all healthcare professionals in the wake of the pandemic. The matter of Optometry's Widening Scope is experiencing a crescendo in light of the rapidly changing healthcare landscape. It's the topic of this week's latest short video, Micro Chats on Macro Trends, a series of conversations between VM editorial director Marge Axelrad and lens and technology editor Andrew Karp. The video is the 5th in a 6-part series that examines significant trends influencing the way healthcare providers and optical retailers are doing business today, while preparing for the “next normal.” The video can be viewed below or by clicking here.
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VM's News Quiz

VM's News Quiz for the Week of April 18: Birthday Facts About Queen Elizabeth, the Race to Herd Immunity and Optical Celebrates Earth Day

Did you follow the optical news this week? Take VM’s News Quiz to see how much you know. This week's quiz takes a look at birthday facts about Queen Elizabeth, the race to herd immunity and optical celebrates Earth Day.
Click here to take the quiz.


Tweet of the Week

We Share It

Is there anything cuter than these punny opti-themed stickers? You can pick them up on Etsy here, and stick ‘em on your waterbottle, laptop, or whatever you want.


Community Voices

Stepping Up for Planet Earth

NEW YORK—Every year for the past 51 years, April 22 has been a day to honor, celebrate and protect our planet Earth. First founded in 1970, Earth Day marks the anniversary of the founding of the modern environmental movement, and offers us a day to think about how we treat the planet we call home. It is a day for action, legislation and reflection for everyone—including the optical community.
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