High Visibility features companies, products and collections that are raising brand awareness through strategic partnerships, sponsorships, consumer advertising campaigns and tie-ins to prominent events. To be considered for inclusion please contact Senior Editor, Deirdre Carroll.

It is Back-to-School time and sure, kids might be lamenting the end of summer but mention the Jonas Brothers and everything is good again. And with the kids back at school, that leaves more time for the important stuff, like golf…


You would have to be living under a rock not to know who the Jonas Brothers are. But did you know there is a fourth brother? Well, if you are a fan of Disney Channel’s mega hit TV show, “JONAS”, then you did. The show is based on the world-famous Jonas Brothers coping with being rock stars while trying to live ordinary lives and stars Frankie Jonas alongside his three famous older brothers: Kevin, Joe and Nick. If you are still unfamiliar with the show, don’t worry, the Jonas Family is slated for two more upcoming films in 2010. But if you can’t wait, just in time for Back-to-School we’ve got Frankie in the X Games Ultracross frame from Marchon. With style like this there’s no doubt this “Bonus Jonas” has a bright future ahead of him…










With the kids back in school, that leaves more time for golf! Good thing Transitions Optical has partnered with professional golfer Kenny Perry to promote the importance of healthy sight as it relates to athletic performance. Perry is a 13-time winner of the PGA Tour and nominee for induction into the World Golf Hall of Fame. As part of his partnership, he will be making a special appearance at the upcoming Vision Expo West to discuss the importance of vision, along with resources for eyecare professionals available through Transitions Optical's Improve Your Vision, Improve Your Game program. Attendees looking to improve their game can pick up some tips from Kenny and his swing coach, Matt Killen, and sports vision specialist, Larry Lampert, O.D.