Falling In Love With Good Health

By Staff
Monday, September 23, 2019 12:09 PM Fall has officially arrived in the Northern Hemisphere. For many of us, that means apple pie, pumpkin picking, crisp air, and gorgeous colors. But while we're pulling out the Halloween decorations and finding the crunchiest looking leaves to step on in the street, it's also important to remember to take care of our health this fall, especially as the weather gets cooler. Take a look at this graphic and toolkit, both created by the U.S. Department of Health and Human Services to learn what steps you and your patients can take toward a healthy, happy autumnal season. 

Texas State Optical’s Formula for Success Comes Down to Focusing on Patients’ Needs

By Staff
Monday, September 23, 2019 10:03 AM HOUSTON—There’s really no secret sauce or magic ingredient that goes into Texas State Optical’s (TSO) formula for success, according to president John Marvin. It all comes down to a “pretty basic” approach to managing a business on the foundation of sound core values and a resolute mission statement. And, perhaps most importantly, serving the patient as effectively as possible—with plenty of emphasis on meeting these needs even as they evolve in a digitally driven marketplace. “It’s our constant focus to make life more convenient for the patient,” said Marvin, who has been president of the 80-year-old TSO organization since 2001. The result is that TSO has built a strong and growing business and consistently ranks high on the Top 50 U.S. Optical Retailers list compiled annually by Vision Monday. Read More

Review of Myopia Management: The Myopia Epidemic Is Here. How Will ECPs Respond?

By Staff
Monday, September 23, 2019 10:00 AM Since Essilor launched its Myopia Matters campaign earlier this year, I have been working on two goals: First, raising awareness among eyecare professionals about the importance of treating myopia early to avoid eye health issues later in life. And second, making educational resources available to help practitioners improve their myopia management skills. There is much work to be done, but we are making progress. The truth is that many optometrists are still working under the lessons they were taught in optometry school years ago. Many ECPs, when treating a myope, simply prescribe a new pair of single vision glasses. That’s not good enough, because single vision spectacles do not affect slowing the progression of myopia. Read More

Made in The USA: Eyewear Makers Embrace Making Product Here

By Staff
Saturday, September 21, 2019 10:00 AM NEW YORK—Eyewear made in the United States has been experiencing a resurgence in the past few years, as newer firms and startups as well as older, long-time family companies with deep, historical roots in the sector are committed to furthering their presence in the business. Old and new, each is looking to develop or expand connections to a new generation of customers—and eyecare professionals and optical retailers—who appreciate brand stories and authentic history about how products are made and where they come from. From larger players to newer startups, there are a range of looks, options, materials and design styles now coming on stream.

Sunglass Cat Steals the Show

By Staff
Friday, September 20, 2019 11:38 AM Bagel, otherwise known as Sunglass Cat on social media, made a special visit to the Tura booth at Vision Expo West this week. Bagel, who has more than 700,000 followers on Instagram, wears sunglasses on her vet's recommendation. Born with eyelid agenesis, sunglasses help Bagel's eyes stay protected from dust, debris, and light. 

Smart Money—How Strategic Investments Are Helping Labs Grow

By Staff
Friday, September 20, 2019 10:03 AM NEW YORK—The optical lab business, at its most elemental, has always been a numbers game. Running a lab, though, is a complex undertaking that involves more than simply dollars and cents. It also about the number of prescription jobs per day it can produce, and the percentage of those jobs that are rejected because they don’t meet quality control standards. It’s about maintaining a job average that’s calculated based upon production yields and the average price per job. It’s about the cost of capital equipment, consumables, overhead, labor and dozens of other budget line items. Today those costs are escalating, as anyone who runs a lab or plans to start one, will confirm. Labs are, out of necessity, taking a critical look at the investments they are making in facilities as well as in human resources. VM spoke to nine leading lab owners and operators about their own investment decisions, and how new technology has and/or will change the way they process lenses. Read More

Made in the USA: Eyewear Makers Embrace Making It Here

By Staff
Friday, September 20, 2019 10:00 AM NEW YORK—Eyewear made in the United States has been experiencing a resurgence in the past few years, as newer firms and startups as well as older, long-time family companies with deep, historical roots in the sector are committed to furthering their presence in the business. Old and new, each is looking to develop or expand connections to a new generation of customers—and eyecare professionals and optical retailers—who appreciate brand stories and authentic history about how products are made and where they come from. From larger players to newer startups, there are a range of looks, options, materials and design styles now coming on stream. The companies here are by no means the only firms out there. VM will shine a light on the others—watch for updates online and in VM soon. Read More

Women in Optometry: Perfection Found in Plan B

By Staff
Friday, September 20, 2019 10:00 AM The new community of Rancho Mission Viejo, California, is blossoming in Southern California. This working ranch and farm land encompasses more than 20,000 acres, and its history dates back 100+ years. Michelle Ahumada, OD, has been watching it grow from neighboring San Juan Capistrano, where she grew up and now lives with her husband and three children. Over the past few years, development has been underway for a new community with more than 14,000 homes on 25 percent of the land. So when her plans fell through for purchasing a local practice, it was the first place that came to mind when she contemplated starting cold. She envisioned the new Sendero Marketplace shopping center, complete with a Starbucks as well as several other health care professionals and restaurants, as a perfect blank canvas. Read More 

#WeShareIt for 9-21-19

By Staff
Friday, September 20, 2019 8:00 AM If you're were at Vision Expo this week, you probably went home with a suitcase full of business cards. How about a cute, opi-themed way to keep them all in one place for this week’s #WeShareIt? You can customize this one on Etsy.

Insta-Pick for 9-21-19

By Staff
Friday, September 20, 2019 8:00 AM

Metro Eye's Tweet for 9-14-19

By Staff
Friday, September 20, 2019 8:00 AM

Sassy Mama's Tweet for 9-14-19

By Staff
Friday, September 20, 2019 8:00 AM

Some Easy Reading for a Saturday Morning

By Mary Kane
Friday, September 20, 2019 8:00 AM Every week, the VMail Weekend editors step beyond their usual roles as news reporters and bring you the Today’s Read, a mix of interesting and sometimes off-beat features that span the far corners of the vision world. Our aim is to inform and entertain by giving our readers a light, sometimes fun, sometimes unusual read to go with your Saturday morning Joe. So today, we present a compilation of some of our most favorite Today’s Reads.

Follow for a Good Cause

By Staff
Thursday, September 19, 2019 1:44 PM Most of us are always looking for little ways to do our part and help people in need. This year, ABB Optical is making it easy to do your bit while at Vision Expo: for the duration of the show (Sept. 19 - 21, 2019), ABB Optical will donate $1 to Giving Sight for every person who follows their FacebookLinkedIn, and Twitter. Click on the links to follow and make a difference in someone's life. 

20/20 Europe: It’s Showtime for Spanish Designer Xavier Garcia

By Staff
Thursday, September 19, 2019 10:00 AM Xavier Garcia has announced that the brand will attend both DaTE and SILMO in September 2019. Born in Barcelona, the label continues to grow and generate new sales in foreign markets. From its headquarters in Barcelona, the designer has developed his work with collections that “reflect the style, colour and culture of his native Catalan city.” This season, the acetate, metal and sun collections by Garcia express meticulous craftsmanship according to the company, with high quality finishings used and carefully managed technical control carried out in each and every model. Read More