A Look Back at Weekend's Most Read Features in 2020

By Mary Kane
Friday, January 22, 2021 7:30 AM To say that 2020 was a monumental year for news is an understatement. Let’s just say there was a lot going on. But through it all, Vision Monday was able to bring you a little relief from the constant barrage of news and current events with our weekly VMAIL Weekend editions. Now that 2020 is officially over, we here at Weekend thought it might be a good time to look back at some of our most popular features from our 2020 Today’s Read archives. So here they are, 10 of Vision Monday's readers' Most Read Today’s Reads from 2020. Although it was a year many of us would like to forget, the VM staff did manage to provide some respite and relief from the tumultuous events that were the hallmark of 2020.

Today's Read 1-23

By Mary Kane
Saturday, January 16, 2021 7:30 AM

As Vaccines Roll Out, ECPs Get in Line

By Gwendolyn Plummer
Friday, January 15, 2021 8:33 AM NEW YORK—Across the country, COVID-19 vaccine rollout has kicked off. Most states are still in the early phases of vaccination, which usually includes older, more vulnerable members of the population, and certain frontline and health care workers. In many states, those health care workers include ECPs. For many, receiving a COVID-19 vaccine is a cause for hope, joy and celebration. To honor the science that got us here, many in the optical community have taken to social media to share the news of their vaccinations—and to share what The Cut is calling “The Vaxxie,” or the Vaccination Selfie. Here we take a look at The Vaxxie in the optical community. Read More

As Vaccines Roll Out, ECPs Get in Line

By Gwendolyn Plummer
Friday, January 15, 2021 8:30 AM NEW YORK—Across the country, COVID-19 vaccine rollout has kicked off. Most states are still in the early phases of vaccination, which usually includes older, more vulnerable members of the population, and certain frontline and health care workers. In many states, those health care workers include ECPs. For many, receiving a COVID-19 vaccine is a cause for hope, joy and celebration. To honor the science that got us here, many in the optical community have taken to social media to share the news of their vaccinations—and to share what The Cut is calling “The Vaxxie,” or the Vaccination Selfie. Here we take a look at The Vaxxie in the optical community.

From Processing ‘Scripts’ to Reading Scripts: How 3 Ex Optical Lab Owners Found Success in the Film Biz

By Andrew Karp
Friday, January 8, 2021 8:30 AM It’s a plotline straight out of the movies. Three former optical wholesale lab owners leave behind the daily grind of making prescription eyewear to become producers of independent films featuring Alec Baldwin, Marisa Tomei and other big name stars. Like the legal disclaimer seen at the start of many movies, this story is based on actual events. In fact, the main characters—Michael J. Rothstein, formerly Hirsch Optical in New York, Mike Palkovicz, formerly of I-See Optical Lab in New Jersey and Greg Ruden, formerly of Expert Optics in Illinois—are real people who are well-known to many in optical. How they landed their dream job is the true story of three middle-aged guys who each sold their successful family business, invested in an indie production company, took a leap into the unknown and landed on their feet.

It's Time to Turn the Page and Begin Planning for 2021 Industry Events

By Staff
Wednesday, December 30, 2020 2:58 PM NEW YORK—Meet the New Year! Let’s hope it’s not the same as the old year (with apologies to The Who, of course). For starters, let’s look as optimistically as possible at the great opportunities and expectations awaiting us personally and professionally in 2021. No looking back. We find that a positive way to start a new year is with a Planner of some sort (we’re old school and like the paper version, but there’s plenty of digital tools for this, too). This makes it easy to record and plan for key events in the New Year.

The Power of Words in a Year Unlike Any Other

By Mary Kane
Wednesday, December 23, 2020 12:43 PM Blursday. Unprecedented. Doomscrolling. And of course, Pandemic. These were the words that occupied our brains for most of 2020. Words, it turns out, can be a powerful thing—it’s how we express our feelings and emotions. And this year, during the worst pandemic in over 100 years, for many of us words became a coping mechanism. They defined the situation we found ourselves in and helped give meaning to the world and events unfolding before our eyes. Every year, wordsmiths like Merriam-Webster Dictionary and Dictionary.com select their word of the year and word lists of the year, as do other news organizations and magazines. Here is a sampling of their selections.

A Year on TikTok

By Gwendolyn Plummer
Friday, December 18, 2020 12:00 AM NEW YORK—No doubt about it, 2020 is a year for the history books in countless different ways. Among the many culturally significant changes 2020 has brought us, the rise of TikTok as one of the world’s most popular and powerful social media channels is hard to ignore. Once a semi-niche video-sharing platform for teens and Gen-Z, TikTok is now one of the world’s most popular social channels, with over 200 million monthly active users, according to Statista. SocialMediaToday reported that the app is projected to reach one billion users in 2021.

Mojo Vision’s Mike Wiemer Sees the Future Through Smart Contact Lenses

By Andrew Karp
Friday, December 11, 2020 11:13 AM This week, wearable technology company Mojo Vision announced that it is collaborating with contact lens maker Menicon to develop smart contact lens products. The move marks an important step forward for the California-based company, which for the past three years has been developing the Mojo Lens, a sensor-enabled contact lens that can give the wearer augmented reality viewing capability. To date, the only smart, sensor-enabled contact lenses on the market is the Sensimed Triggerfish, which provides an automated recording of continuous ocular dimensional change over 24 hours and was approved by the U.S. Food and Drug Administration (FDA) in 2016.

The Promise of the Vaccine

By Mary Kane
Friday, December 4, 2020 1:14 PM This past Wednesday, there were 3,157 COVID-19 deaths reported across the U.S.—an all-time high since the pandemic began. Wednesday’s death toll surpassed the number of people killed in the 9-11 terrorist attacks. Dr. Robert Redfield, director of the Centers for Disease Control (CDC), said the next few months of the COVID-19 pandemic will be among “the most difficult in the public health history of this nation.” A very sobering milestone and a dire prediction from one of the country’s leading health care officials. But the past few weeks have also brought us some very positive news. It seems there is a light at the end of the pandemic tunnel, and unlike a lot of things in 2020, it’s not a train heading our way. That bright and very hopeful light is the long-awaited vaccine for COVID-19.

#ShopSmall and Small Business Saturday Take on More Meaning in 2020

By Mark Tosh
Wednesday, November 25, 2020 12:00 AM NEW YORK—This has been a difficult year for many businesses, but perhaps small businesses have been hurt more than most. This is one reason many small-business owners are looking forward to the annual Small Business Saturday event that takes place today, Nov. 28, sandwiched in between Black Friday (which won’t look the same this year) and Cyber Monday, which is projected to be another boon for retailers with an online presence.

Embracing a Very Different Thanksgiving

By Staff
Friday, November 20, 2020 1:53 PM NEW YORK—Like almost everything else that’s happened in 2020, this year’s Thanksgiving celebrations are going to be very different from what we’re used to. Although we’ve been battling COVID-19 for months now, the passage of time hasn’t actually made missing out on events and gatherings with our loved ones much easier, and Thanksgiving is no exception. This time of year is associated with spending time with loved ones who we might not get to see otherwise—but this year, experts including the CDC have heavily discouraged travel and gathering with people outside our immediate households. While these sacrifices are imperative for protecting physical health, there’s no question they have an effect on our mental health—positive in some ways, and negative in others.

The Birth of a Bifocal Lament

By Andrew Karp
Friday, November 13, 2020 1:19 PM Writing parody songs is a tricky business. Lots of folks try their hand at it, but it’s harder than it seems. Unless you’re Weird Al Yankovic, who has made a career of taking hit songs and transforming them into something totally different, with often hilarious results, you’d better be darn clever and have a deft way with a rhyme if you’re going to mess with someone’s perfectly good song in the hopes of making them laugh. Otherwise, the result can be laughable for all the wrong reasons. Writing an optical parody song is even trickier. The subject matter is much more limited, and so is the audience that can appreciate such esoterica.

The Big Picture: Trends and Takeaways From VM’s Global Leadership Summit

By Staff
Monday, November 9, 2020 11:30 PM For the first time since its inception 14 years ago, Vision Monday held its Global Leadership Summit on a virtual platform due to the pandemic. So it was only fitting that the theme of the four-part, month-long Summit, titled "AFTERSHOCKS: Remaking Healthcare's Future, Vision Beyond 2020," took “attendees” on a quest for answers to the many business challenges and urgent questions facing ECPs and vision care decision makers in light of the virus. The sessions examined a variety of topics giving attendees an overview of the trends and business tools they will need to take their businesses through the pandemic and beyond. Here is a top-line look at some of the messages and themes that emerged from the virtual event through the words of the Summit speakers and presenters.

Final VM Summit Session Addresses Elevating the Patient Experience With Tech and Retail Leaders

By Staff
Monday, October 26, 2020 12:45 AM NEW YORK—Wrapping up with the proverbial bang, the Vision Monday Global Leadership Summit virtual conference concluded its four-session series last week with its much-anticipated “Stepping Up the Patient Experience” program. The two-hour session took a deep dive into the way digital technologies are bringing doctors, patients and consumers into the healthcare process in exciting new ways. The session was highlighted by an eclectic mix of speakers drawn from the tech, retail and vision care fields who discussed how new tactics are transforming patient engagement by blending physical experiences with virtual ones.