Wednesday, January 20, 2021 10:12 AM
In Marcolin Group, reporting directly to the marketing, communication and events director Matteo Blandi, Roberta Viganò will be responsible for the worldwide communication activities of the Group's brands, supervising the PR, media planning and buying and digital communication areas.
Wednesday, January 20, 2021 12:27 AM
BOCA RATON, Fla.—Healthy Eyes Advantage
(HEA) has formed a strategic partnership with the Opticians Association of America (OAA) to support the OAA’s mission of advancing the optical profession and enhancing recognition of the vital position that opticians hold in the delivery of comprehensive eyecare.
Wednesday, January 20, 2021 12:20 AM
NEW YORK—Pearle Vision
has again been ranked the nation’s top “Eye Care” franchise on Entrepreneur
magazine’s prestigious Franchise 500 list, according to an announcement Tuesday.
Wednesday, January 20, 2021 12:15 AM
CENTRAL POINT, Ore.—Quantum Innovations
, a pioneer of anti-reflective coating solutions and ophthalmic equipment, has welcomed Krista Davis to its sales team. Davis, a 20-year optical industry veteran, will focus on business and customer development. Davis began her career as an optician and went on to work in frame sales for companies such as L’Amy America
. She later worked at Hoya Vision Care
, where she was an ABO speaker and founded an education group, Artistry in Optics.
Wednesday, January 20, 2021 12:10 AM
LONGARONE, Italy—Marcolin Group
has announced the appointment of Roberta Viganò to the role of marketing communication manager. Based in Milan, Viganò will report directly to Matteo Blandi, Marcolin’s marketing, communication and events director, and will be responsible for the worldwide communication activities of the Group’s brands. She will also supervise the PR, media planning and buying and digital communication areas of the Group, with the aim of strengthening the communication strategy and presence of these brands in Marcolin’s portfolio at a global level.
Tuesday, January 19, 2021 11:00 AM
In May of 2020, CNIB received a transformational gift from Scotiabank to ensure the futures of youth with sight loss remain as bright as ever. Scotiabank’s gift was crucial in allowing CNIB to quickly shift their services and develop a wide range of virtual programs to help young people with sight loss when they needed it most.
Tuesday, January 19, 2021 12:30 AM
BLOOMINGTON, Ill.—Amid a challenging year for many businesses and health care providers in 2020, Keplr Vision
said it finished the year with an impressive 40 new eyecare partnerships. With 65 practice locations added via those partnerships, the Keplr organization “now boasts 185 total clinical locations,” the group said in an announcement late last week. Keplr Vision said it primarily focused its expansion in the Midwest while taking stronger steps into Texas and the Pacific Northwest regions in 2020.
Tuesday, January 19, 2021 12:27 AM
TROY, Mich.—I-Deal Optics
is kicking off the new year with a celebration of its 25th anniversary. Originally founded in 1996 by Mort Feldman and current president and CEO, Michael Feldman, I-Deal Optics began as a 300 square foot workspace within a lab located in Ferndale, Michigan.
Friday, January 15, 2021 10:09 AM
With a focus on respect for nature and for its resources, the new advertising campaign of Neubau Eyewear has been inspired by the four its elements, utilizing the paradox of nature’s resilience and fragility to create new eyewear styles for 2021.
Friday, January 15, 2021 12:30 AM
Versant Health names new CEO, Aflac adds vision and dental insurance, optical sales continue resurgence, EyeSouth Partners expands network and EyeCare Partners adds Texas practices all topped this week’s VMAIL
news feed. Click on the headlines below to catch up on anything you might have missed.
Friday, January 15, 2021 12:27 AM
DALLAS—Essilor of America
is starting the new year by launching a consumer advertising and branding campaign that spotlights it top lens brand and points patients to independent eyecare practices that dispense them.
Friday, January 15, 2021 12:24 AM
, from Modo
, has announced that its partner, Trees for the Future
, has planted 200 million tress around the world. The milestone was met with support from thousands of individual donors and more than 300 brand partners, including Eco.
Friday, January 15, 2021 12:21 AM
DENVER and UPPER SADDLE RIVER, N.J.—Outskirts Press, Inc. has published Making A Difference: How a Little Upstart Eyewear Company Changed the Optical Industry
by Al Berg as told to Frank Giammanco, a book which hosts the recollections about Marchon and the optical industry by Berg, former president and CEO of the eyewear company, who passed away in March, 2019.