BUSINESS Techifeye Is Taking Eyecare Global By Staff Friday, April 1, 2022 12:18 AM NEW YORK—Techifeye believes technology is the future and is inviting Vision Expo East participants to learn the many digital tools available to grow their practice. The brainchild of founders Brianna Rhue, OD, FAAO, and Jennifer Tabiza, OD, the duo have parlayed their years of optical industry experience into helping eyecare providers improve their patient services from finding the right EMR to increasing digital marketing reach through web optimization. Vision Expo East attendees will get the chance to get to know Techifeye’s services even better while touring the show floor. As participants collect stamps, they will have the opportunity to explore the customer-focused marketing and practices services offered by Techifeye’s digital partners. Using the Techifeye map, attendees will also have a chance to network and gain insight from digital marketing experts throughout the venue who can help streamline, modernize and generate more revenue for practices. Once stamps have been collected from the 16 Techifeye marketing partners, attendees will be entered to win a $500 gift card or a pair of Apple Airpods. The Techifeye partners include: OMG!, Contentlinq, Simplifeye, Optify, Anagram, Weave, Roya, PracticePal, Twelve84, Sunbit, Neurolens, Eyeris, For Eyes Bookkeeping, Spexy, Akrinos, Heru and Dr Contact Lens. Understanding that building an independent optical practice has countless challenges, Techifeye offers a suite of marketing and business solutions such as web design, social media resources, bookkeeping, and patient technology integration. Techifeye takes a holistic approach to practice management helping clients learn how to grow their business and effectively use digital tools. Techifeye then helps you define how you can expand your marketing business growth goals to increase your digital presence and improve patient care. For a more in-depth understanding of Techifeye’s enhanced digital marketing services and practice solutions, each company will be presenting a Tech Talk at the Techifeye Booth located at #P1642.