JACKSONVILLE, Fla.—Johnson & Johnson Vision, a global leader in eye health and part of Johnson & Johnson MedTech, announced the launch of Vision Made Possible, a global effort to raise awareness and ignite conversation about the importance of eye health across all ages and stages of vision. To capture the real-life stories of patients, Johnson & Johnson Vision is collaborating with Kate T. Parker, a professional photographer/director and New York Times best-selling author, according to an announcement.

Vision Made Possible will explore personal stories of patients around the world and eyecare professionals  across various eye diseases—myopia, presbyopia, cataracts and others—to highlight how their life improved with better vision and educate others on the importance of comprehensive eyecare.

“Sight is our most important sense, and Johnson & Johnson Vision is committed to serving patients’ eye health throughout every stage of their lives,” said Peter Menziuso, company group chairman at Johnson & Johnson Vision. “Vision Made Possible represents our aspiration to elevate the importance of global eye health combining innovation with education and awareness. It starts with an annual eye exam; it continues through healthy lifelong habits. Vision Made Possible is about driving all this and more.”

“I know the importance of early intervention for healthy vision on a personal level because I’ve navigated eye health issues firsthand and so has my family, so the opportunity to work on this project is so important to me,” said Parker. “The opportunity to amplify these stories and capture the power, humanity and authenticity of how healthier sight has truly transformed these patients’ lives is so rewarding.”

Vision Made Possible will share real stories of individuals around the globe captured by Parker across a variety of channels, as well as social content creators who will share their stories through their personal social channels.