"With positive sentiment toward AI at a record high, and generative AI in particular creating a groundswell of excitement, it should trouble brands that less than half of their customers currently find chatbots easy to use."

Ruth Zive, CMO at LivePerson, commenting on LivePerson's 2023 State of Customer Engagement report examining how consumers view digital experiences, conversational commerce, chatbot and AI. The report revealed that Gen Z shoppers are the most excited about AI. Download the LivePerson's 2023 State of Customer Engagement report.