LaunchPad: Sunwear Collection Alexander Daas Presents Heritage Collection By Staff Tuesday, July 12, 2022 12:05 AM Quick Take: Alexander Daas is presenting the Alexander Daas Heritage Collection. Specifics: The Heritage Collection is named after founder Alex Feldman’s children. This line features a range of larger sizes, expanding outside of Alexander Daas's traditional smaller PD selection, and features the Alexander Daas crest inlay discreetly nestled on the left temple. Colorways include deep tortoises, translucent grays and creme palettes. Selling Point: The Alexander Daas Heritage Collection is stylish, classic and comfortable. https://alexanderdaas.com/