Quick Take:
REM has expanded ultra-comfortable Visualites reading glass collection with new colors, styles, and categories.
Specifics: Three-piece construction made of strong, flexible TR-90, now enhanced with bold colors and modern shapes, crafted with polycarbonate lenses and in the following powers: +1.0, 1.25, 1.5, 1.75, 2.0, 2.25, 2.5, 3. 0, as well as sun readers available in three powers: +1.5, +2, +2.50.
Selling Points: The V51 is a round, vintage inspired shape in shades of lemon, cherry, turquoise, tortoise and black matrix. The new V61 is a combination of non-prescription sunglasses with a reading glass bifocal power discretely integrated into the bottom of the lens. The V61’s rectangular shape is compact, ideal for most face shapes and comes in four jewel-toned colors; navy, tortoise, black matrix and burgundy. Each Visualites case comes in a matching color with an easy-to-read label, indicating the featured design of the glasses and color coded for lens strength. A complete array of point-of-purchase support, including displays, is available for retailers.
Price Guide: $