Product: Veero EyeSize IRL
Top Line: Veero has launched EyeSize IRL, a new eyewear shopping technology that optimizes frame recommendations and as-worn measures by capturing customers’ precise facial measurements in the store.
Close Up: EyeSize IRL provides two distinct user experiences: one for the eyewear shopper and one for the store associates. Eyewear shoppers follow simple instructions at an EyeSize IRL kiosk. The session takes just a few seconds, during which EyeSize scans hundreds of points across the customer’s face to capture key measurements, including nose bridge, face width, temple arm length, and pupillary distance.
Vital Stats: A store associate can call up the measurements on a separate device and use them to recommend frames that will fit well and be comfortable. Additionally, once any shoppers needing progressive lenses decide on a pair of frames, the store associate can use EyeSize IRL for a quick, accurate, and consistent segment height measurement before putting in a prescription order. EyeSize IRL is designed as a subscription-based, white-labeled application that can interface with existing optical point-of-service and electronic health record (EHR) systems or run standalone for retail outlets of all sizes. EyeSize IRL will run on iPhone 13 and 14, or iPadPro models with Truedepth sensors. Veero will offer monthly subscription licensing of the software alone or the software packaged with managed devices.