JIAXING, China—East Optical, one of the principal ophthalmic lens manufacturers in China, has announced the appointment of Héctor L. Roque as sales director for Latin America and the Caribbean, effective May 1, 2024. Roque's experience in the ophthalmic lens industry includes management positions with companies such as Rozin Optical, Nassau Lens and EssilorLuxottica. Olive Su, vice president of sales and marketing for the company, said, "We are very excited about Roque's nearly three decades of experience and knowledge in the industry, as well as his excellent customer relations not only in Latin America and Caribbean but also in the United States. We are pleased to welcome him as a key member of our sales team."

Roque will continue to reside in Miami, from which he will lead the sales activities of East Optical Technology Co. Ltd. and its sister companies in Mexico and Charlotte, N.C. These locations enable quick order fulfillment to markets in Latin America and the United States, according to the company.