What’s New: Versace Eyewear, from EssilorLuxottica, and NBA champion Dwyane Wade continue their relationship with Wade as the face of Versace eyewear, wearing sunglasses and optical styles from the latest men’s collection.
What’s Green: New styles include sun style VE4464, a flat top rectangular sunglass with double-layer construction in recycled acetate. It features metal hinges on the temples and the signature Medusa head decoration. It is available in colorways including Havana red with black top and Havana blue with black top. VE4465 is a narrow rectangular sunglass with streamlined contours and a flat-top profile. It features a metal wraparound Medusa head plaque decoration and double layer construction in recycled acetate. The frame is available in Havana with black top and white with black top. Optical style VE3354 is a squared frame made from recycled acetate with double layered construction in color contrast, as well as metal hinges with wraparound Medusa head plaques. It is available in light Havana with black top or Havana blue with black top.
What to Know: This latest campaign debuts Versace Profiles, the start of a new project from Versace that shares a more personal look at the talent who stars in the House’s campaigns. Wade was asked to build a personal profile of himself through a number of items precious to him and to share the stories behind them, while his physical profile is documented in photographs. Included in his items are his first NBA championship ring, a camera and a photo of his daughter Kaavia.
Wade said, “I’m proud to be part of the Versace family, and I’m excited to launch my second eyewear collection with a campaign that’s personal and meaningful. Completing your look is all about the details and the new collection reinforces the importance of eyewear as an outfit’s finishing touch.”