Press Play: Why The Future Is Video

NEW YORK—The digital experts at Omnicore, an award-winning health care digital marketing agency, has pulled together some compelling info and statistics about the growing influence of video to promote businesses of all sizes and types as it is increasingly connecting with today’s customers. Omnicore posts, “Video has quickly become one of the most popular types of content on the internet. And it’s not hard to understand why. Video excites and engages people like few other types of content, whether they’re consuming entertainment, news, sports or branded messaging.

“Video has the power to bring people together, to engage and teach them, to create cultural conversations. That’s why savvy digital marketers know video is a crucial component of a broad content strategy. Blog posts, social media and white papers are all well and good, but if the current trends hold up, the future of marketing, and maybe the internet itself, will be video.

“Today’s marketer is already catching on to the need for video, and with this infographic, we’ll explore why those who haven’t embraced video should want to do so soon or risk being left behind.”