This November, Diabetes Awareness Takes Center Stage for Indies

NEW YORK—On October 31, President Biden released a statement declaring November 2022 as National Diabetes Month. In the statement, the President said, “Over 10 percent of Americans have Type 1, Type 2, or gestational diabetes, and tens of millions more remain at risk of developing this chronic condition… I call upon all Americans, school systems, government agencies, nonprofit organizations, health care providers, research institutions, and other interested groups to join in activities that raise diabetes awareness and help prevent, treat and manage this disease.”

Eyes on Westlake

The team at Eyes on Westlake in Westlake, Texas, celebrated two years in business with a birthday party celebration that included sweet treats, special décor and lots of fun.

With #OpticalWindow, Indies Show Off Their Window Displays

NEW YORK—One of the most exciting things about running a small business is brainstorming creative ways to bring new customers in. In this day and age it’s more important than ever to attract customers online through social media and reviews, but it remains vital to never forget the power of a show-stopping window display. As they change through the seasons, window displays offer a perfect venue to celebrate a holiday, show off a new collection and set the general tone that customers can expect when they walk into a shop.

National Federation of Independent Business Gives Small Businesses a Voice

WASHINGTON D.C.—Who appeals to lawmakers and legislators about the needs of small independent business? The National Federation of Independent Business (NFIB) is a trade group with over 325,000 members. It advocates and regularly lobbies state and federal governments on behalf of small independent business, with a website that regularly showcases news and other resources on a range of topics form finance to HR issues and marketing. There are many benefits to having a membership in the NFIB. You can also sign up here for free for the organization’s e-newsletter of small business insights and news.

Indies Remind Patients That It’s Time to 'Use It or Lose It'

NEW YORK—We’re hurtling toward the end of the year, which means, of course, that we’re firmly in the “use it or lose it” season for HSA/FSA benefits. This time of year is often a busy season for everyone—from the holidays to wrapping up work for the year—and it’s easy for things to fall through the cracks or get pushed off until sometime in the new year. As 2022 begins to wrap up, independent ECPs across the country are taking a moment to remind patients to use up their HSA/FSA benefits, encouraging them to schedule their annual appointment or pick out a new pair of frames before these benefits expire.