MORRIS PLAINS, N.J.—Charmant USA and Eddie Bauer have announced new plans to support non-profit American Forests, expanding on Eddie Bauer’s 25+-year relationship with the organization. American Forests is the oldest national nonprofit conservation organization in the U.S., and works to create healthy forests all across the country; over the past 25+, Eddie Bauer has supported American Forests’ work planting over 8 million trees. Throughout April 2023, a portion of every Eddie Bauer frame sold will be donated to American Forests, with a tree planted for every dollar donated.

In addition, this partnership offers multiple opportunities for customers to extend their Eddie Bauer Eyewear collection and maximize donations. On web orders, customers will receive a free Eddie Bauer 13 OZ Double-Wall Vacuum Mug with qualified purchase, and accounts committing to a 8+ piece order of Eddie Bauer Eyewear will receive an Eddie Bauer Stowaway Packable 30L Backpack. 

Interested customers should contact their Charmant USA sales representative. From April 10 through 21, customers are also invited to engage with Charmant USA’s Instagram post titled “Earth Day Giveaway” for a chance to win a pair of Eddie Bauer sunglasses.

Charmant USA’s VP of sales Bill Hurst said, “Charmant USA and Eddie Bauer are proud to support and contribute to American Forests. Keeping our forests habitable and taking care of our environmental surroundings is important for the future to come. We are happy to extend our efforts this April and for Earth Day 2023.”