BUSINESS Marchon and Eastman Announce New Collaboration Introducing Eastman Tritan Renew By Staff Tuesday, April 26, 2022 12:18 AM NEW YORK—Marchon Eyewear and Eastman today announce a new collaboration that will see Marchon as the first global eyewear company to use Eastman’s Tritan Renew for both frames and tinted lenses in the same eyewear in Marchon’s sunwear collections across the brand portfolio. Tritan Renew is a sustainable copolyester material powered by Eastman polyester renewal technology, a molecular recycling technology that transforms hard-to-recycle single-use waste into its basic building blocks so that they can be used to recreate pristine, durable, and high-performance materials, offsetting the use of fossil fuels and lowering greenhouse gas emissions. Marchon will produce sunglasses, ophthalmic frames and tinted lenses with Eastman’s Tritan Renew beginning in 2023.By adopting Tritan Renew for frames and tinted lenses, Marchon will be maintaining its commitment to sustainability, as well as bringing key benefits to consumers. Tritan Renew is indistinguishable from virgin, fossil-based materials, Marchon said in a statement, assuring wearers of the same durable, high-quality, superior frames and lenses they expect from Marchon Eyewear. In addition, lenses made with Tritan Renew are compatible with a wide variety of frames including those made from acetate. And by using as much as 50 percent recycled content, Tritan Renew reduces landfill scrap and lowers greenhouse gas emissions and fossil fuel usage compared to traditional materials. Nicola Zotta, president and CEO of Marchon Eyewear, said, “We are very proud to build on our partnership and continued collaboration with Eastman. With Tritan Renew, we are able to offer customers more sustainable options in eyewear, without compromising the quality of our frames and lenses.” Glenn Goldman, commercial director, Eastman Specialty Plastics, said, “We are delighted to see our partnership with Marchon growing with the introduction of Tritan Renew, including its use for frames and lenses in the same eyewear. By adopting Tritan Renew for frames and lenses after having successfully launched collections in Acetate Renew, Marchon is scaling up their impact and showing real leadership in sustainability for the eyewear industry.” Marchon and Eastman also announced their partnership using Eastman’s Acetate Renew in Fall of 2020. Eastman’s Acetate Renew is a fully sustainable material produced via carbon renewal technology.