Quick Take: De Rigo is launching the first-ever optical collection from Yalea, its newest house brand. The brand will also launch sun styles for the season.
Specifics: The first Yalea collection is made up of 37 sun and optical styles, all dedicated to special women whose names are engraved on the side of the temples. Notable styles include Anna, an acetate panto frame; Marie, a metal frame in a geometric shape; Carme, an angled, round metal frame; and Hypatia, a combination frame in a delicate cat eye shape.
Selling Point: Yalea, an all-female brand, combines aesthetic and ethical values to create easy-to-wear frames intended to frame and enhance the wearer’s face, ensuring she feels comfortable in her glasses without hiding her features.