Marchon’s Lacoste Launches Roland-Garros Sun Collection

Quick Take: Lacoste, from Marchon, has launched a sun collection with Roland-Garros, the major tennis tournament also known as The French Open.
Specifics: A longtime partner of the tournament, Lacoste is now the exclusive apparel partner of Roland-Garros. Each year, the brand presets a new co-branded collection, which includes lifestyle and performance pieces. This exclusive sun collection includes a male and a unisex style crafted from injected plastic and detailed with a double logo. The collection revisits two of Lacoste’s best-selling shapes: a rectangular style and a rounded universal shape. Both are exclusively deigned in the Roland-Garros official colors: the men’s sunglasses are available in black, matte black, matte green and matte blue, and the unisex frame is available in black, blue, Havana and burgundy.
Selling Point: The Lacoste Roland-Garros collection is a sophisticated, exclusive collaboration that honors the brand’s long history and connection with tennis.