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NEW YORK—In a recent blog post on HubSpot, marketing guru Sopia Bernazzani outlines 11 ways social media calendars, tools and templates can help small businesses plan their marketing content. Bernazzani said, “By now, most marketers recognize that social media plays an integral role in an effective inbound marketing strategy. And with so many social networks to manage and publish on, it's important to stay organized and have a plan for when and what you're going to share on these platforms.” Here are three highlights from Bernazzani’s blog post. Read More