Salvatore Sampino
 

 
MALIBU, Calif.—“People are more willing to spend on luxury eyewear now more than ever,” commented Salvatore Sampino, the luxury eyewear veteran who works with Dr. Gregory Michael O’Connor to advance the best of eyecare and eyewear for patients and clients in Southern California.

“For decades, the Malibu Eye Center and now Malibu In Sight have been known for an eclectic and wide range of individually chosen pieces that present more as artworks,” said Sampino. “People are used to seeing and wearing handbags and accessories costing several thousand dollars each. Now, their children, having grown up around this, look to such fashion lines as Celine, Saint Laurent and Chloe, and are immediately drawn to the eyewear. It is encouraging, and very flattering to receive so many compliments from young people.”

Sampino said, “The luxury brands such as Fred, Chopard, Dita EpiLuxury, and Anna Karin-Karlsson as well as Leisure Society, have historically appealed to an older clientele. However, they are now gaining traction with younger customers with remarkably good taste.”



Impactful windows and interior merchandising receive emphasis at Malibu In Sight in Malibu, Calif.



Sampino said, “In our locations we present by brand identification. Some are more well-known than others, but the idea is to present enough choice whereby the customer feels that they have really seen so many beautiful things and that they are choosing from the best. This is how we get them to shop.

“And not a day goes by when we are not complimented on our selections. We never go below a certain price point, as quality and manufacture then become an issue.”