EYECARE Zeiss’s Jens Boy Talks With VM About Enhancing the Patient Experience and Positioning the Company's Customers for Growth By Staff Friday, August 6, 2021 12:21 AM HEBRON, Ky.—The opening last month of the Zeiss Customer Experience Center here provided company executives with a unique showcase to display the full range of Zeiss’s proprietary technology and design expertise. The company’s $20 million investment in the facility, which houses a model eyecare practice and a state-of-the-art Rx lens lab, underscores its commitment to providing eyecare professionals with the products and programs they need to compete effectively. Jens Boy, president of Zeiss Vision Care U.S., was on hand with other members of the Zeiss management team, for a ribbon-cutting ceremony and to welcome visitors. He took time to speak with VM’s Andrew Karp about how Zeiss’s “eyecare practice of the future” can help its ECP customers grow their practice today by offering a more patient-centric experience based on Zeiss design concepts and the company’s advanced optics and diagnostic technologies.Watch Boy's exclusive VMAIL interview with VM's Andrew Karp, below. To take a video tour of the new Zeiss Customer Experience Center and learn how how eyecare professionals can benefit from its unique design elements, watch the RxPertise August video in 20/20 magazine's video section.