Product: MyDay toric
Top Line: CooperVision has announced its latest parameter expansion for MyDay toric, increasing its current range by nearly 70 percent. With the additional prescription options, MyDay toric will match the industry-leading range of Biofinity toric, enabling eyecare professionals to fit more than nine out of 10 of their patients with astigmatism in a silicone hydrogel 1-day lens. The full range will be available in the U.S. in October.
Close Up: CooperVision’s MyDay toric lenses combine the proven optic design features of Biofinity toric—the most prescribed toric lens on the market—with the premium silicone hydrogel 1-day material of MyDay. This revered toric technology, called Optimized Toric Lens Geometry, provides uniform horizontal thickness, a large toric optic zone, a smooth, continuous ballast and an optimized ballast toric design for a stable, comfortable fit. In addition, the MyDay family of lenses is made with Aquaform Technology, which provides a unique balance of high oxygen permeability, a naturally wettable material, and optimum modulus for increased breathability and moisture in a soft, flexible lens. The lens provides ease of insertion  and built-in UV blocking (86 percent of UVA and 97 percent of UVB rays), helping to minimize the transmission of harmful UV rays.
“Through our partnership with eyecare professionals, we understand that they want the freedom of choice for their patients. For years, CooperVision has set the gold standard for toric contact lenses. Now, that continuous innovation enables ECPs to offer their patients with astigmatism a MyDay daily disposable contact lens in the same, unmatched range of Biofinity toric,” said Michele Andrews, OD, vice president of professional and government affairs, Americas, CooperVision.
Vital Stats: MyDay toric will be available in 4,392 prescription options. To help streamline the fitting process and minimize chair time, CooperVision also offers the OptiExpert fitting app. The easy-to-use app includes a toric calculator which calculates and suggests the recommended diagnostic CooperVision toric contact lens for the individual patient.