NEW YORK—Tura, in collaboration with Gwen Stefani, have introduced a line of sunglasses and optical eyewear for the L.A.M.B. and gx by Gwen Stefani brands. The collections offer a mixture of urban shapes, bold colors and fashion-forward elements emblematic of Stefani’s unique personal style.

“We are extremely proud to be partnering with Gwen to introduce L.A.M.B. and gx eyewear,” said Jennifer Coppel, vice president of brand management for Tura. “This is truly a special opportunity to blend Gwen’s unique style with Tura’s well known commitment to quality, service and innovation.”

The L.A.M.B collection of 12 ophthalmic and 13 sun styles features stripes, checkers, geometric prints and color blocking in black and white. Bold masculine shapes softened by a feminine color palette in rich pearl and metallic acetates represent her inclination to mix masculinity and femininity. Iconic industrial details include slot head screws, zipper textures and signature metal tips.

For young fans, the gx by Gwen Stefani collection is an affordable way to emulate her style. Featuring 12 optical frames, the collection includes retro-inspired, geek-chic shapes with playful pops of color on the frame’s interior and temple tips. Pyramid studs, metallic logo plaques and unconventional shapes in colorful materials and laminates allude to her punk rock roots.

Dispenser Price Guide: $$-$$$$

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