Cutting Through—Why Stories Are Essential to Your Business Today

By Marge Axelrad
Monday, January 16, 2017 12:00 AM We’ve all felt it: Too. Much. Input. The digital revolution in our lives is now something we all live with. Digital messaging and capabilities often expand our horizons, keep us connected to others—but they are accompanied by stress, pressure and the need of a speedy reply. Everyone’s busier than ever.

Looking Back and Moving Forward

By Stephanie Sengwe
Monday, January 16, 2017 12:00 AM There is an African proverb that says, “It is not wrong to go back for that which you have forgotten.” It is typically used to advise those who have lost their way in the world to refocus themselves by looking at their history. Given the hectic year that was 2016, I cannot think of a better time to employ this piece of advice.

Overheard

By Mary Kane
Monday, January 16, 2017 12:00 AM “Facebook is America’s most popular social networking platform by a wide margin: nearly 8 in 10 online Americans (79 percent) now use Facebook.” —Pew Research mkane@jobson.com

Overheard

By Mark Tosh
Monday, January 16, 2017 12:00 AM “Alcon believes that continuing its challenge to the Utah law [that prohibits unilateral pricing policies on CLs] can distract from efforts to serve customers to the best of its ability.” mtosh@jobson.com

Overheard

By Andrew Karp
Monday, January 16, 2017 12:00 AM “Artificial intelligence (AI) is the 21st century equivalent of electricity and the internet.”—AI Trends newsletter akarp@jobson.com

Overheard

By Jamie Wilson
Monday, January 16, 2017 12:00 AM “Greenery symbolizes the reconnection we seek with nature, one another and a larger purpose.” –Leatrice Eiseman, executive director of the Pantone Color Institute jwilson@jobson.com

Dear 2016, I’m Breaking Up With You

By Jamie Wilson
Monday, December 12, 2016 12:00 AM I love the internet. One of the wonderful things about it is the ability to archive moments with ease and find them later. Once December hits, it feels like you’re all of a sudden bombarded with roundups and lists about the year in review.

Intelligence: Personal, Professional and…Artificial?

By Marge Axelrad
Monday, December 12, 2016 12:00 AM Intelligence is a special term. It’s something I’ve always thought folks should aspire to. It conveys aptitude, receptivity to learning, the ability to gather and process information, form knowledgeable opinions, assess details, sift through data and make sense of it in order to move forward, make progress, enjoy more of culture, business and life.

Overheard

By Mary Kane
Monday, December 12, 2016 12:00 AM The Los Angeles Times reports that enrollments in ACA health insurance plans “continued to surge” despite worries about the future of the law under the President-elect. mkane@jobson.com

Overheard

By Mark Tosh
Monday, December 12, 2016 12:00 AM “Brands can address consumer expectation through purpose and storytelling. These behaviors can unlock a more committed consumer relationship.” PR agency Edelman mtosh@jobson.com

Overheard

By Andrew Karp
Monday, December 12, 2016 12:00 AM “Reinventing the camera represents our greatest opportunity to improve the way people live and communicate.” Snap, whose Spectacles sunglasses feature an video camera. akarp@jobson.com

Overheard

By Stephanie Sengwe
Monday, December 12, 2016 12:00 AM “This year’s Small Business Saturday saw a record number of shoppers, proving that consumers are continuing to gravitate toward locally owned businesses.” ssengwe@jobson.com

Hear/Say

By Stephanie Sengwe
Monday, November 14, 2016 12:00 AM “Gratitude can transform common days into thanksgivings, turn routine jobs into joy and change ordinary opportunities into blessings.” – William Arthur Ward

Overheard

By Mark Tosh
Monday, November 14, 2016 12:00 AM “Optometry is near and dear to our hearts. We’re trying to build out the next generation of ODs.” Ashley McEvoy, Johnson & Johnson Vision Care Companies mtosh@jobson.com

The Story of SIGHT + World Sight Day: Your Inspiration Messages for EVERY Day

By Marge Axelrad
Monday, November 14, 2016 12:00 AM All of you, like all of us at VM, who are connected day by day to the vision care/eyewear field, sometimes feel they “know” what they need to know about this critically important arena.
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