‘When the Student Is Ready . . .’

By John Sailer

Monday, July 21, 2014 12:00 AM Today’s optometry students are entering a world of change. Health care reform is transforming the profession. State legislation is extending optometry’s scope of care.

Overheard

By Mary Kane
Monday, July 21, 2014 12:00 AM

Overheard

By Deirdre Carroll
Monday, July 21, 2014 12:00 AM

Overheard

By Catherine Wolinski
Monday, July 21, 2014 12:00 AM

Summertime Ideas: Exploring and ‘Reshoring’

By Marge Axelrad
Monday, July 21, 2014 12:00 AM No matter how long you’ve been doing something, there’s always a little light that can go off in your brain when you learn you can do things differently.

Overheard

By Deirdre Carroll
Monday, June 16, 2014 12:00 AM “Now that it’s (finally!) summer! I’m on the hunt for a better way to display my sunwear so I can grab the best style each day… Any ideas?” dcarroll@jobson.com

Overheard

By John Sailer
Monday, June 16, 2014 12:00 AM “There are more than 50 million people in the U.S. who’ve never had an eye exam,” said Aaron Dallek in support of Opternative’s online refraction technology. jsailer@jobson.com

Overheard

By Andrew Karp
Monday, June 16, 2014 12:00 AM
“We can show a patient with night myopia how it will look driving on the Turnpike,” said Digital Vision Systems Keith Thompson about the firm’s virtual refraction.” akarp@jobson.com

Overheard

By Catherine Wolinski
Monday, June 16, 2014 12:00 AM “What’s that in your window? We’re officially in summer strolling season— spruce up your window display to attract new customers and potential patients.” cwolinski@jobson.com

Who Says It’s Too Tough Out There? Today’s Innovators Are Enterprising and Dynamic

By Marge Axelrad
Monday, June 16, 2014 12:00 AM “Through our marketing efforts, including social media and SEO, most new patients have already read about our office before walking in the door, and we tend to attract high quality, compliant, health conscious patients who are not looking for an optometrist who simply ‘takes their vision plan.’”

An Equation for Success

By Catherine Wolinski
Friday, May 23, 2014 12:00 AM Sam Calagione, founder of Dogfish Head Craft Brewery of Milton, Del., believes the success of a business boils down to the following equation: Education + Body + Mind = Personality.

Express Yourself With a #Selfie for the #VMSpirit Contest

By Catherine Wolinski
Monday, May 19, 2014 12:01 PM NEW YORK—Spring is here, summer is coming and there’s no better way to express yourself than snapping a “selfie” in your favorite shades or frames.

‘Looking for Harmony In a Discordant Market’

By Marge Axelrad
Monday, May 19, 2014 12:00 AM Harmony” is defined in Webster’s as a combination of different notes producing a pleasing sound.

OVERHEARD

By Mary Kane
Monday, May 19, 2014 12:00 AM

OVERHEARD

By Deirdre Carroll
Monday, May 19, 2014 12:00 AM
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