ECPs Can Play Key Role in Re-Engaging Patients with Chronic Conditions Into Care, UHC Study Says

By Staff
Wednesday, May 20, 2015 12:24 AM MINNETONKA, Minn.—A new UnitedHealthcare study shows that 57 percent of patients with chronic conditions who receive a comprehensive eye exam became re-engaged with a primary care physician or specialist in managing their ongoing illness. In addition, the study also showed that employers that adopt integrated eye health and medical benefits, along with health and wellness programs, may improve employee well-being and reduce medical costs.

New Vision Council Report Says Sunglasses are a Must for UV Protection

By Staff
Wednesday, May 20, 2015 12:21 AM ALEXANDRIA, Va.—More than one in four American adults are risking serious eye damage through exposure to ultraviolet (UV) radiation, according to a new report from The Vision Council, “Protection for the Naked Eye: Sunglasses as a Health Necessity.”

April 2015 Optical Business Barometer Rating Shows Slight Decrease From March 2015, Increase From Previous Years

By Jamie Wilson
Tuesday, May 19, 2015 3:00 PM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research, which gauges the attitudes about their business and their business outlook among independent eyecare professionals, shows that the overall optical business rating for April 2015 decreased slightly to 3.83 from a March 2015 rating of 3.84.

March 2015 Optical Business Barometer Rating Shows Slight Increase From February 2015

By Staff
Friday, April 17, 2015 12:30 AM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Research shows that the overall optical business rating for March 2015 increased slightly to 3.84 from a February 2015 rating of 3.81.

March 2015 Optical Business Barometer Rating Shows Slight Increase From February 2015

By Jamie Wilson
Thursday, April 16, 2015 2:00 PM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research shows that the overall optical business rating for March 2015 increased slightly to 3.84 from a February 2015 rating of 3.81.

VuePoint, Jobson Research and Summit Strategy Group Collaborate to Bring Market Research Services to Canada

By Staff
Wednesday, April 01, 2015 12:21 AM TORONTO, Ontario and NEW YORK—A new three-party collaboration among Jobson Optical Research Group and Canadian firms VuePoint IDS and Summit Strategy Group will soon launch advanced marketing research services for the Canadian optical and vision care markets.

February 2015 Optical Business Barometer Rating Shows Slight Decrease From January 2015

By Staff
Friday, March 27, 2015 12:30 AM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research shows that the overall optical business rating for February 2015 decreased slightly to 3.81 from a January 2015 rating of 3.88.

February 2015 Optical Business Barometer Rating Shows Slight Decrease From January 2015

By Mary Kane
Tuesday, March 24, 2015 3:00 PM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research shows that the overall optical business rating for February 2015 decreased slightly to 3.81 from a January 2015 rating of 3.88.

January 2015 Optical Business Barometer Rating Shows Slight Decrease From December 2014, Increase From Previous Years

By Staff
Friday, February 20, 2015 12:27 AM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research shows that the overall optical business rating for January 2015 decreased slightly to 3.88 from a December 2014 rating of 3.91.

January 2015 Optical Business Barometer Rating Shows Slight Decrease From December 2014, Increase From Previous Years

By Mary Kane
Thursday, February 19, 2015 2:00 PM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research shows that the overall optical business rating for January 2015 decreased slightly to 3.88 from a December 2014 rating of 3.91.

Jobson Issues 2015 Edition of Blue Book of Optometrists

By Staff
Monday, February 16, 2015 12:18 AM NEW YORK—The 2015 Edition of the Blue Book of Optometrists, a comprehensive directory listing of close to 21,000 optometrists, is now available from Jobson Medical Information LLC.

Thousands of ODs Have Received Incentive Payments for Using EHRs

By John Sailer
Monday, February 16, 2015 12:07 AM Thousands of ODs Have Received Incentive Payments for Using EHRs

Millennial Women: A New Breed

By Deirdre Carroll
Monday, February 16, 2015 12:04 AM NEW YORK—In the same way they are called the first generation of digital natives, Millennials are also the first generation of “gender natives.” Gender equality was taught early and reinforced continuously.

December 2014 Optical Business Barometer Rating Shows Increase From November, Increase From Previous Years

By Staff
Monday, January 19, 2015 12:33 AM NEW YORK—The latest Optical Business Barometer (OBB) report from Jobson Optical Research shows that the overall optical business rating for December 2014 increased to 3.91 from a November 2014 rating of 3.72.

Meet the Millennials

By Deirdre Carroll
Monday, January 19, 2015 12:00 AM NEW YORK–In order to address any group, especially to sell or market to it, you have to understand it. Figuring out how its members think, behave and react is integral to engaging with it and motivating it to act or buy.
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