The Vision Council Launches Revamped Eyecessorize.com Website

By Staff
Monday, May 30, 2016 12:21 AM ALEXANDRIA, Va.—The Vision Council’s Eyecessorize campaign, which promotes the fashion and lifestyle aspects of eyewear, has revamped its website, Eyecessorize.com.

Marcolin and Dsquared2 Announce Early Renewal of License

By Staff
Wednesday, May 25, 2016 12:27 AM LONGARONE, Italy—Marcolin Group and Dsquared2 announced the early renewal of an exclusive license agreement for the design, manufacture and worldwide distribution of Dsquared2 sun and optical eyewear.

Marchon’s Nike Vision Debuts Running Eyewear With Zeiss Optics

By Alexandrea Mobijohn
Monday, May 16, 2016 12:00 AM NEW YORK—Marchon has announced the Spring 2016 Nike Vision Running Collection of performance eyewear with Nike + Zeiss Optics. The 5-piece collection offers runners of all levels a formation of aerodynamic, highly functional designs engineered for both speed and comfort.

Safilo Announces New Eyewear by Marcel Wanders

By Alexandrea Mobijohn
Monday, May 16, 2016 12:00 AM PADUA, Italy—Safilo Group has announced an exclusive eyewear collection of six optical and three sun styles created by renowned designer, Marcel Wanders.

Safilo Group’s Kids by Safilo Line to Present on May 5 ‘Modern Living with kathy ireland’ Show

By Staff
Monday, May 2, 2016 12:27 AM LOS ANGELES—Safilo Group’s Kids by Safilo collection and eye health initiative, designed by pediatric experts and developed to raise awareness of the importance of vision care for children from 0 to 8 years old, will be appearing on an upcoming “Modern Living with kathy ireland” show, which is airing nationally on the E! Network on May 5.

Hoya Partners With Frameri to Offer Interchangeable Eyewear at 500 Independent Practices

By Staff
Sunday, April 17, 2016 12:30 AM LEWISVILLE, Texas—Hoya Vision Care has entered into a partnership with Frameri, creator of the interchangeable frame and lens system.

The McGree Group Licenses Designer Trina Turk

By Staff
Friday, April 15, 2016 12:21 AM MARIETTA, Ga.—The McGee Group has announced a new licensing agreement with fashion designer Trina Turk. The new multi-year license will feature optical and sunwear, infused with the bold signature prints and dynamic colors unique to the Trina Turk brand.

Artoptic International Updates Legendary Partner Series

By Marge Axelrad
Monday, April 11, 2016 12:00 AM NEW YORK—Artoptic International has completely updated its classic Partner series with new materials, new colorations and new images. Targeting young and adult men, “the new collection is designed to be rugged, sporty and masculine,” according to Artoptic’s founder, George Gero.

Charmant Launches Isaac Mizrahi New York Eyewear

By Alexandrea Mobijohn
Monday, April 11, 2016 12:00 AM MORRIS PLAINS, N.J.—Designed in conjunction with Xcel Brands Inc., Charmant has launched the new Isaac Mizrahi New York Eyewear Collection of sunglasses for confident women ages 30 and up.

Kasperek USA Launches Camelot Kids Collection

By Alexandrea Mobijohn
Monday, April 11, 2016 12:00 AM ROMULUS, Mich.—Kasperek USA Optical, a family owned and operated wholesale optical distributor in Michigan, has expanded its brand of Camelot eyewear with the brand new Camelot Kids Collection of ophthalmic frames designed for boys and gir

l.a. Eyeworks Teams With Blake Kuwahara for Capsule Collection

By Alexandrea Mobijohn
Monday, April 11, 2016 12:00 AM LOS ANGELES—West Coast eyewear designers, l.a. Eyeworks and Blake Kuwahara have teamed up for a limited edition eyewear capsule collection set to launch this spring. Each model of this eight-piece collection is handcrafted in Japan in four distinct acetate combinations. Highlights from the collection include the Two Noons and Two Rays style, pictured here.

Marchon Bows Marni Sunwear Collection

By Alexandrea Mobijohn
Monday, April 11, 2016 12:00 AM MELVILLE, N.Y.—Marchon Eyewear has launched a new line of sunglasses for the Italian luxury design house, Marni. The collection including four sunglasses is designed for a discerning audience of curious and sophisticated women looking to make a statement of individual style and creativity.

Morel Launches Nomad, New Eyewear Brand Inspired by World Travelers

By Alexandrea Mobijohn
Monday, April 11, 2016 12:00 AM WYKOFF, N.J—Morel Lunettes has launched Nomad, a new brand of eyewear that captures the wanderlust of world travelers by drawing inspiration from destinations worldwide, the company said.

Safilo Debuts Polaroid Ophthalmic Collection in the U.S.

By Alexandrea Mobijohn
Monday, April 11, 2016 12:00 AM PARSIPPANY, N.J.—Polaroid Eyewear by Safilo USA has launched a new 20-piece ophthalmic collection featuring five unisex design concepts for 2016.

Vuarnet Introduces New Cable Car Spring Collection

By Stephanie Sengwe
Monday, April 11, 2016 12:00 AM NEW YORK—French sunglass brand Vuarnet has announced its new spring collection titled Cable Car. Inspired by the tram systems of legendary cities such as San Francisco, Lisbon and Hong Kong, the collection features a double bridge, metal wire frame and is designed for urban adventure and wearers who love to travel.
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