Marge Axelrad

Marge Axelrad, Sr. VP/Editorial Director

Marge oversees the overall editorial direction of Vision Monday and its print publication, VMail, e-newsletters, VisionMonday.com and special events including VM Global Leadership Summit. She is also in charge of general corporate and company news, industry developments and business trends, financial news. Marge specializes in frame sunwear companies, practice management programs, spectacle lens and contact lens companies, managed care, wholesale laboratories, research. She is also the editor of CLICK, a twice-a-month e-newsletter. Contact Marge at maxelrad@jobson.com.

Embracing Technology’s Tools for Everyone’s Sake

By Marge Axelrad
Monday, August 14, 2017 12:00 AM This may sound patronizing, but that’s sincerely not the goal here. Here’s the big statement: It would seem that eyecare professionals, who haven’t done so already, really, really need to rethink their attitude toward embracing new digital technology in their practice. Fast. Like now. Before next year.

A ‘Word Cloud’of Achievement, Accomplishment and Vision

By Marge Axelrad
Monday, July 17, 2017 12:00 AM Hundreds of women, 15 years of honors, and thousands of words, including adjectives that describe dedication, commitment, originality, achievement, influence and persistence. These are the Most Influential Women in Optical of 2017, as identified by Vision Monday from hundreds of readers’ nomination submissions.

Preparing for the Onset of a ‘New Order’ Mindset

By Marge Axelrad
Monday, June 19, 2017 12:00 AM There’s a quiet revolution taking hold behind the scenes of the optical industry—for sure, in the U.S., and in other parts of the world, too. It’s the re-examination of how optical products get to where they need to be, faster, to better satisfy the customer. This is, specifically: the patient’s choice of a frame (or a sunglass) delivered with a prescription lens inside.

VM’s Top 50: Theirs is Strength in (the) Numbers

By Marge Axelrad
Monday, May 15, 2017 12:00 AM When I first joined Vision Monday in, um, 1988, about a year after the publication started—spurred on by the rapid amount of change taking place in the optical industry then—it was tough to carve out a consistent way to report “news.”

Don't Put Off Reading This

By Marge Axelrad
Friday, April 28, 2017 4:24 PM BETTERLATETHANNEVER, N.Y. – “I’m writing it now,” I say. “Practically done,” I claim. “Yeah, right,” say my VM colleagues. Click here to read the latest edition of VMail Weekend.

Thinking About Data in a New Way: AI + A-Eye

By Marge Axelrad
Monday, April 24, 2017 12:00 AM The profound changes brought about by digital technologies continue to be a challenge for many businesses, large and small. So when it comes to new and even more complex waves of technology, like those that characterize artificial intelligence, or AI, the reaction is often so overwhelming, that many business leaders choose to look away.

Creativity & Intelligence: Artificial & Real

By Marge Axelrad
Monday, March 27, 2017 12:30 AM Many in the optical industry will be converging on New York City later this week during Vision Expo East to see new products, eyewear, sunwear, lenses and technology that comprise the optical retail and vision care space.

Support One of New York’s Best Traditions—Take a Taxi!

By Marge Axelrad
Friday, March 10, 2017 12:00 AM I like modern, digital tools. They’re fun, they’re fascinating, they’re addictive.

Seismic. Rippling. Opportunities Abound.

By Marge Axelrad
Tuesday, February 14, 2017 12:00 AM Well, it’s been almost four weeks…so the immediate reaction to the news about the Essilor and Luxottica merger has somewhat subsided, although the reverberations of this long-rumored combination continue to pulse and swirl.

Cutting Through—Why Stories Are Essential to Your Business Today

By Marge Axelrad
Monday, January 16, 2017 12:00 AM We’ve all felt it: Too. Much. Input. The digital revolution in our lives is now something we all live with. Digital messaging and capabilities often expand our horizons, keep us connected to others—but they are accompanied by stress, pressure and the need of a speedy reply. Everyone’s busier than ever.

Intelligence: Personal, Professional and…Artificial?

By Marge Axelrad
Monday, December 12, 2016 12:00 AM Intelligence is a special term. It’s something I’ve always thought folks should aspire to. It conveys aptitude, receptivity to learning, the ability to gather and process information, form knowledgeable opinions, assess details, sift through data and make sense of it in order to move forward, make progress, enjoy more of culture, business and life.

The Story of SIGHT + World Sight Day: Your Inspiration Messages for EVERY Day

By Marge Axelrad
Monday, November 14, 2016 12:00 AM All of you, like all of us at VM, who are connected day by day to the vision care/eyewear field, sometimes feel they “know” what they need to know about this critically important arena.

The Story of SIGHT + World Sight Day: Your Inspiration Messages for EVERY Day

By Marge Axelrad
Monday, October 17, 2016 12:00 AM All of you, like all of us at VM, who are connected day by day to the vision care/eyewear field, sometimes feel they “know” what they need to know about this critically important arena.

Turn It Up: Learn to ‘Amplify’

By Marge Axelrad
Monday, September 12, 2016 12:45 AM What’s been the impact of the internet in your life? What about in your profession or work day world? What about in your social and cultural or recreational interests? Your politics? Your health? Your family?

Boomer Vision, a Booming Opportunity for ECPs

By Marge Axelrad
Monday, August 29, 2016 12:00 AM OK, I’ll admit it, my vision isn’t what it used to be. (Neither are some of my other faculties, but that’s another story.) My reading add is increasing, I’m finding it harder to deal with nighttime glare when driving, and a floater that I never noticed before just floated by.
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