Marcolin Group Announces the Early Renewal of Its License With Diesel

By Staff
Friday, May 26, 2017 12:27 AM LONGARONE, Italy—Marcolin Group S.p.A., and Diesel announced the early renewal of their license agreement for the design, production and worldwide distribution of Diesel Eyewear branded sunglasses and optical frames.

Accessories Council Announces 21st ACE Awards; Polaroid Eyewear Honored With Legacy Award

By Staff
Friday, May 26, 2017 12:21 AM NEW YORK—The Accessories Council will celebrate its 21st annual ACE Awards which honors individuals and companies who have furthered the awareness and use of accessories on Aug. 7, 2017 at Cipriani 42nd Street.

David Schottenstein Solicits Hollywood and Amazon to Launch Privé Revaux Eyewear

By Staff
Friday, May 26, 2017 12:18 AM NEW YORK—Fashion entrepreneur David Schottenstein has teamed up with Jamie Foxx, Hailee Steinfeld, Ashley Benson and Jeremy Piven to launch Privé Revaux Eyewear— an eyewear brand offering over 100 on-trend, high quality handcrafted frames with polarized lenses.

Surf’s Up With Sama Eyewear

By Jamie Wilson
Wednesday, May 24, 2017 11:48 AM WEST HOLLYWOOD, Calif—What goes best with bathing suits, bronzed bodies and the beach? A perfect pair of sunglasses of course, and the upcoming Baywatch movie will feature a custom-pair of aviators designed by Sheila Vance of Sama Eyewear. The sunglasses, created for Dwayne “The Rock” Johnson’s character, Mitch Buchannon, were designed by Sheila with the direction of the film’s costume designer, Dayna Pink.

Eyemart Express and New York Eye to Donate Frames to Veterans and Active Military Members

By Staff
Wednesday, May 24, 2017 12:18 AM DALLAS—Eyemart Express, which ranked No. 10 on this year’s Vision Monday Top 50 U.S. Optical Retailers’ list, will honor and aid veterans, active-duty military members and their dependents this Memorial Day with free eyeglass frames and a 20 percent discount on purchases, the retailer announced.

Augen Optics Rx Lab Partners With Amsun to Expand Sun Lens Offering

By Staff
Friday, May 19, 2017 12:33 AM SAN DIEGO—Augen Optics Rx Lab, based here, is expanding its sun lens offering through a new partnership with American Sunglass Manufacturing a San Diego company with over 30 years of experience in sunglass and Rx manufacturing.

Polaroid Celebrates Its 80th Anniversary with a Short Film Inspired by Its Founder

By Staff
Friday, May 19, 2017 12:15 AM Polaroid Eyewear, produced and distributed by Safilo Group, is celebrating the company’s 80th anniversary with the creation of a short film inspired by Edwin Herbert Land, the inventor of the polarized filter.

Polaroid Celebrates Its 80th Anniversary with a Short Film Inspired by Its Founder

By Staff
Thursday, May 18, 2017 4:00 PM Polaroid Eyewear, produced and distributed by Safilo Group, is celebrating the company’s 80th anniversary with the creation of a short film inspired by Edwin Herbert Land, the inventor of the polarized filter.

Skincare and Sunwear Go Hand in Hand

By Staff
Thursday, May 18, 2017 12:11 AM While sunscreen is the obvious choice when it comes to skin protection, we can’t forget how important sunglasses are to protecting our skin and eyes from harmful UV rays. As a part of Into The Gloss’s “Sun Week” they’ve rounded up some statement sunwear just in time for summer. Take a look at their picks here.

Beach Getaway

By Staff
Thursday, May 18, 2017 12:08 AM Is a beach getaway on your radar for the summer? Elle magazine’s roundup of the best beach outfits is definitely something to take a look at. From sandals and hats to swimsuits bags there’s something for any type of beach getaway. But don’t forget to take a look at their sunwear picks!

(Eye)Phone Love

By Staff
Thursday, May 18, 2017 12:05 AM We’ve officially hit the jackpot of #TuesdayTreats and are now announcing that it’s time to update your iPhone with the eye-deal case. Show your love for all things optical with these eye-inspired phone cases from Casetify.

Eponym Signs Multi-Year Licensing Agreement with Contemporary Women’s Brand Johnny Was

By Staff
Wednesday, May 17, 2017 12:24 AM NEW YORK—Johnny Was, the contemporary women’s brand has signed a multi-year agreement with Eponym to design, produce and distribute the brand’s first eyewear and sunglass collection.

Check.Out: Rouse Eyecare Center

By Jamie Wilson
Monday, May 15, 2017 12:00 AM British brand, TD Tom Davies, is well known for the skill of its designs and refined artistry in its bespoke eyewear. Now, the brand not only crafts bespoke eyewear but also includes ready-to-wear collections offering custom made to order options. Utilizing materials such as natural horn, pure titanium and cotton acetate, the handmade eyewear showcases luxury and a custom fit.

Eponym Launches Ottavo Readers

By Jamie Wilson
Monday, May 15, 2017 12:00 AM NEW YORK—Eponym, the eyewear licensing company that develops eyewear and e-commerce platforms for style and fashion brands recently launched Ottavo, a new eyewear brand specializing in high-quality reading glasses.

Max Mara Partners With Visual Artist, Shantell Martin on SS 17 Eyewear Collection

By Jamie Wilson
Monday, May 15, 2017 12:00 AM MILAN—Max Mara has teamed up with visual artist, Shantell Martin on the “Prism in Motion” project to celebrate the brand’s Spring/Summer 2017 eyewear collection.
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