Monday, June 16, 2014 12:01 AM
Successful optometrists, whether they are in private practice or are employed by a retail chain or corporation, know that the business of optometry is just as important as the clinical aspects of their profession.
Monday, June 17, 2013 12:10 AM
Running a business in this ever-changing environment is not an easy task
and today’s optometrists are no exception to the rule. Faced with
problems to solve on an almost daily basis, the OD of 2013 needs to be a
Renaissance man/woman—part business manager, IT professional, digital
media guru and marketing expert, all rolled into one.