Dynamic Demos

By Staff

Tuesday, November 13, 2018 3:31 PM Chances are you wouldn’t buy a house without seeing it in person. After all, you’re going to be spending a significant amount of time there. Yet most of us spend almost every waking hour “living” in our eyeglass lenses, but we don’t actually get to experience them until after we’ve purchased them. That’s the eternal problem of selling eyeglass lenses: you can tell patients that digital designs will work better than the standard designs they are wearing today, that a premium AR coating will help them see better and look better, and that every day, they’ll enjoy a fuller, more satisfying visual experience. But how do you make them see the difference? In this feature, find out how new dispensing tools are bringing lenses to life for ECPs and their patients. Read More.

Interview of the Month: Vinyl Factory

By Staff

Tuesday, November 13, 2018 3:28 PM Vintage at the core, with statement shapes and new innovative color combinations. Vinyl Factory's creative team recently sat down with 20/20 Europe to talk about their love of the 80s and a rock n’ roll vibe. In this exclusive interview, the team discussed the main concept of the Vinyl Factory collection launched at Silmo this year and the way in which the creative team works with color. “Since the launch of the brand, we have stuck with its vintage spirit, but our designers are constantly seeking new directions and new ways of surprising our customers.” Read More.

Eye Exams Could Soon Reveal Your Alzheimer's Risk

By Staff

Tuesday, November 13, 2018 3:05 PM A routine eye exam may soon be able to detect your risk of Alzheimer's disease. That bold claim is supported by a flurry of recent research and $30 million from Bill Gates and others to develop a reliable and affordable test for Alzheimer's. "We need a better way of diagnosing Alzheimer's—like a simple blood test or eye exam—before we're able to slow the progression of the disease," Gates said in announcing the investment in July. In October, an Alzheimer's eye test took a step toward reality when a Toronto start-up licensed University of Minnesota research to develop a tool to spot early signs of Alzheimer's disease in a patient's eyes. Read more about it in this story from All About Vision.

Design Your Frames: 3-D Printing Comes to Eyewear

By Staff

Monday, November 12, 2018 12:27 PM LEUVEN, Belgium—The new look in eyewear is 3-D, but today it isn’t about movie effects. The focus is on how glasses are made. Additive manufacturing, better known as 3-D printing, is edging into the roughly $60 billion global eyeglass-frame market, promising more choice for consumers and savings for producers. Today, huge numbers of frames sit unsold because traditional production entails big runs, while 3-D printing doesn’t. Eyewear makers throw away roughly 75 percent of every sheet of acetate from which most plastic frames are cut, while 3-D printing leaves almost no waste. Consumers will pay up to 20 percent extra for customized frames, producers say, and personalization adds no cost with 3-D printing. Click here to read the full story from The Wall Street Journal.



How to Shop for Gen Xers This Holiday Season

By Staff
Monday, November 12, 2018 12:30 AM NEW YORK—For many of us, November means spending time with our families, enjoying Thanksgiving, preparing for the upcoming winter, and beginning to think about our holiday shopping. As Black Friday looms, so does the holiday season, and our lists of people to buy for seem to grow exponentially, and sometimes picking the perfect present can feel impossible.

Nadia Afkhami’s ‘Eye Am Nadia’ Functions as her Social Media Personal Diary

By Staff

Friday, November 9, 2018 4:50 PM Nadia Afkhami is a second-year optometry student at the Western University of Health Science in Pomona, Calif. With a master’s degree in biomedical sciences from Barry University in Miami, Afkhami made the decision to pursue optometry after observing the relationships optometrists often make with their patients. After having lived in Orlando for most of her life, (she was born in Iran and migrated when she was 2), Afkhami decided to create Eye Am Nadia in an effort to chronicle her life as a budding optometrist in California for her friends back home to see. Now with over 2,000 followers, the Instagram page has become a community. Read More.

Optical Employees Needed, Tech Skills Required

By Staff

Friday, November 9, 2018 4:47 PM The Consumer Technology Association’s (CTA) second annual Future of Work survey found 92 percent of its small business members have a growing need for skilled tech workers—a six point gain—while optimism about finding qualified candidates shrunk two points to 7 percent. In addition, 74 percent of respondents say it will be tough to find candidates with appropriate skills, three points higher than last year’s total. “Although the nation’s unemployment rate is at a nearly 50-year low, there are still millions of unfilled jobs because the skilled talent isn’t there,” noted Jennifer Taylor, vice president, U.S. Jobs, CTA. Find out more about the need for skilled optical workers in this column from 20/20 Magazine. Read More.

Amazing Eyes of the Animal Kingdom

By Staff

Friday, November 9, 2018 3:48 PM NEW YORK—While the human eye can do some very impressive things, our eyes are by no means the best of the best or even the most interesting. With phrases like “Birds-Eye View,” “Hawk Eye” and “Eagle Eye” there’s no doubt that some eyes of the animal kingdom are capable of amazing feats. However, while other species like starfish might have less capable sight, their visual capabilities have fascinated scientists for decades. There are so many species in the world that can do the unthinkable with the help of their vision. Here, we take a look at some of these interesting eyes. Read More.

22 Specific Ideas to Incentivize Optical Staff

By Staff

Friday, November 9, 2018 3:45 PM When you think about how to incentivize your optical team to provide better patient service and generate greater sales, you may think first of cash bonuses. However, money is just one of many ways to motivate staff. When was the last time you took a moment to personally thank an employee for a job well done? Or handed out a cash bonus or gift card as an extra thank you for the optician who expertly managed an angry patient? My philosophy is that an employer needs to consider that rewards are earned. If the business is reaching its sales goals, and more, the staff should be rewarded with a percentage of the amount above the goal. Learn more about incentivizing your staff in this feature from Review of Optometric Business. Read More.

Sleeping With Your Eyes Open

By Staff

Friday, November 9, 2018 3:31 PM Sleeping with your eyes open is more than just a metaphor for being observant. Some people really do sleep with their eyes open—and it can damage their eyes and vision. Being unable to close the eyelids is called lagophthalmos. If this only happens during sleep, it's called nocturnal lagophthalmos. This doesn't mean the eyes are wide open, though. In most cases, the lids will close most of the way but not completely. Even a small opening in the eyelids can dry out the eyes overnight. Over time, the eyes can become chronically dry and uncomfortable, leading to exposure keratopathy, scratches on the eye, corneal abrasions and corneal ulcers. Click here to read the full story from the American Academy of Ophthalmology.

Amazing Eyes of the Animal Kingdom

By Jamie Wilson

Friday, November 9, 2018 1:38 PM NEW YORK—While the human eye can do some very impressive things, our eyes are by no means the best of the best or even the most interesting. With phrases like “Birds-Eye View,” “Hawk Eye” and “Eagle Eye” there’s no doubt that some eyes of the animal kingdom are capable of amazing feats. However, while other species like starfish might have less capable sight, their visual capabilities have fascinated scientists for decades. In some of Vision Monday’s past Today’s Reads we’ve covered fascinating animal eyes before whether they’ve been goats or sharks, so why stop a good thing. There are so many species in the world that can do the unthinkable with the help of their vision. Let’s take a look at some of these interesting eyes.

CheckedUp Adds New Features to Help ECPs With Decision Making

By Staff

Thursday, November 8, 2018 1:32 PM NEW YORK—CheckedUp, a specialty point of care and patient education company, is adding several new product features to optimize their health care decision technology. With over 5,000 eyecare professionals in the CheckedUp network, the technology empowers patients during their health care journey by engaging and educating them about their care, preventions, conditions, and treatment options. Content on the platform is utilized in over 40 million patient visits annually across all eyecare specialties including glaucoma, retina, optometry, cornea and cataract. Read More.

The American Academy of Optometry Show Daily From San Antonio

By Staff

Thursday, November 8, 2018 1:29 PM It's another day of the 2018 American Academy of Optometry conference in San Antonio, and everyone is up early for some can't-miss events today. Review of Optometry's on-site team is reporting on key lectures, AAO news and conference headliners. The Thursday edition of the AAO Times includes a review of a thought-provoking plenary session, the OGS/AAO joint section on glaucoma and more. Don't miss the AAO's photo contest winners. See what your colleagues are up to in San Antonio. Read More.

Surgery to Change Eye Color: How Dangerous Is It?

By Staff

Thursday, November 8, 2018 11:05 AM Just as we are born with a variety of hair colors, genetics also determine the color of our eyes. They come in various shades and mixtures of brown, blue, green, hazel, etc. This colored portion of the eye is known as the iris — which is situated behind the cornea i.e. the clear, outermost layer of the eye. And just as many of us are interested in changing the color of our hair, a lot of people have a desire to change the color of their eyes. Unfortunately, the procedure to do so is not simple and there are serious risks involved. In fact, iris implants for cosmetic-only purposes are currently not legal in the U.S. Out of sheer desperation and ignorance, people travel to countries like Mexico, Panama, and India to undergo the surgery. Online marketing persuades such individuals by downplaying the risks, claiming the procedure is safe and similar to a cataract surgery. Read More.

Sathi Maiti, OD, Shares Her Obsession With ‘Eyeballs and Stuff’

By Staff

Wednesday, November 7, 2018 12:41 PM Sathi Maiti has been a practicing OD for about four years now. A graduate of the University of California, Berkeley, School of Optometry, she currently subleases inside SEE Eyewear, an optical boutique in Seattle. In Sept. 2017, Maiti created Dr. Maitis Eyeballs and Stuff, a fun Instagram page that shares optometry-related content that interests her, and she thinks will be interesting to others. Dr. Maitis Eyeballs and Stuff features a range of posts—from her sketches to eye-decorated cookies, colorful frames, as well as her day as an optometrist. “The page really grew out of what I used to post on my personal social media,” she said. Read More.